Marketing

by Kotler, Philip; Armstrong, Gary

For undergraduate courses on the Principles of Marketing. An introduction to the world of marketing using a proven, practical, and engaging approachMarketing: An Introduction shows students how customer value—creating it and capturing it—drives every effective marketing strategy. Using an organization and learning design that includes real-world examples and information that help bring marketing to life, the text gives readers everything they need to know about marketing in an effective and engaging total learning package. The Thirteenth Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies, leaving students with a richer understanding of basic marketing concepts, strategies, and practices.

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Marketing: An Introduction (14th Global Edition)

by Gary Armstrong, Philip Kotler

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International Edition
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14th
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Soft Cover
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0135192129
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Brand New, International Global Edition Book. Soft Cover, Paper Back and written in English. May not include Access Code or CD. Different ISBN and Cover Image with US Edition. Contents and Chapters Mostly similar With US Regular Edition. Occasionally, international textbooks will different exercises at the end of chapters. Some book may show some sales disclaimer word such as "Not… Read more about this item
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Marketing: An Introduction, 7th Edition

by Armstrong, Gary; Kotler, Philip

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7th Edition
Published
2004
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Softcover
ISBN 10
0131424106
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Prentice Hall, Upper Saddle River, NJ, 2004. 7th Edition. Softcover. Very Good Condition. The text has highlighting, the cover has some shelf and corner wear. Multiple copies available this title. Quantity Available: 6. ISBN: 0131424106. ISBN/EAN: 9780131424104. Pictures of this item not already displayed here available upon request. Inventory No: 1560759913. . … Read more about this item
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Marketing: An Introduction, 7th Edition

by Armstrong, Gary,Kotler, Philip

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Marketing : An Introduction

by Kotler, Philip, Armstrong, Gary

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Marketing: An Introduction (12th Edition)

by Armstrong, Gary, Kotler, Philip

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0133451275
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Marketing : An Introduction

Marketing : An Introduction

by Gary Armstrong; Philip Kotler

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2004
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0131424106
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Marketing: An Introduction (11th Edition)

by Armstrong, Gary, Kotler, Philip

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Marketing: An Introduction (9th Edition)

by Gary Armstrong; Philip Kotler

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2008-03-02
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ISBN 10
0136021131
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Marketing: An Introduction, Student Value Edition (13th Edition)

by Armstrong, Gary; Kotler, Philip

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2016-02-11
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Loose Leaf
ISBN 10
013413219X
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Marketing: An Introduction, 6th Edition

by Armstrong, Gary; Kotler, Philip

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6th Edition
Published
2003
Binding
Softcover
ISBN 10
0130351334
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Pearson Education Limited, Upper Saddle River, NJ, 2003. 6th Edition. Softcover. Fair Condition. Fair condition. Water damage, soiled pages, cover wear, corner bumps, dings, curling edges. CD included. Text has multiple markings Quantity Available: 1. Shipped Weight: Under 1 kilo. ISBN: 0130351334. ISBN/EAN: 9780130351333. Pictures of this item not already displayed here available… Read more about this item
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Marketing: An Introduction, 7th Edition

by Armstrong, Gary; Kotler, Philip

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2004-01-01
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ISBN 10
0131424106
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Marketing: Introduction, 6th

by Armstrong, Gary; Kotler, Philip

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6th Edition
Published
2003
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Softcover
ISBN 10
0130351334
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Prentice Hall, Upper Saddle River, NJ, 2003. 6th Edition. Softcover. Very Good Condition. Used very good +. With CD. Text is unmarked. Quantity Available: 1. ISBN: 0130351334. ISBN/EAN: 9780130351333. Pictures of this item not already displayed here available upon request. Inventory No: ABE571521014. . 9780130351333
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Marketing: An Introduction, 7th Edition

by Armstrong, Gary; Kotler, Philip

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2004-02-28
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0131424106
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Prentice Hall, 2004-02-28. 7th. Paperback. Very Good. 8x1x10. PAPERCOVER 7TH EDITION 2005 COPYRIGHT BLACK COVER USED VERY GOOD CONDITION MAY HAVE SLIGHT CORNER WEAR - MAY HAVE MINIMAL WRITING - EXPERIENCE AMAZING CUSTOMER SERVICE - WE SHIP DAILY
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Marketing: An Introduction (6th Edition)

by Armstrong, Gary, Kotler, Philip

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Marketing: An Introduction (12th Edition)

by Armstrong, Gary, Kotler, Philip

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ISBN 10
0133451275
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Marketing: An Introduction (10th Edition)

by Armstrong, Gary; Kotler, Philip

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10th Edition
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2011
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Softcover
ISBN 10
0136102433
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Prentice Hall/ Pearson, Upper Saddle River, NJ, 2011. 10th Edition. Softcover. Very Good Condition. Light shelf and corner wear, Text appears clean, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Multiple copies available this title. Quantity Available: 4. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN:… Read more about this item
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Marketing: An Introduction, 7th Edition

by Armstrong, Gary; Kotler, Philip

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Used - Good
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2004-01-01
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ISBN 10
0131424106
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Marketing : An Introduction

Marketing : An Introduction

by Gary Armstrong; Philip Kotler

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Published
2002
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Paperback
ISBN 10
0130351334
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Prentice Hall PTR, 2002. Paperback. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust… Read more about this item
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Marketing An Introduction by Gary Armstrong

by Kotler, Philip; Armstrong, Gary

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Published
2016-01-27
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Paperback
ISBN 10
013414953X
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Pearson, 2016-01-27. Paperback. Good. 10x8x0. This listing is for Marketing: An Introduction This edition is basically identical to the ISBN 0135193192 and 0135204437 and 0135192129 SAVE YOUR MONEY and buy the early edition! Do not waste your money at the bookstore on the 0 This edition… Read more about this item
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Marketing : An Introduction

Marketing : An Introduction

by Gary Armstrong; Philip Kotler

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Published
2006
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Paperback
ISBN 10
0131865919
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