Marketing
by Kotler, Philip; Armstrong, Gary
For undergraduate courses on the Principles of Marketing. An introduction to the world of marketing using a proven, practical, and engaging approachMarketing: An Introduction shows students how customer value—creating it and capturing it—drives every effective marketing strategy. Using an organization and learning design that includes real-world examples and information that help bring marketing to life, the text gives readers everything they need to know about marketing in an effective and engaging total learning package. The Thirteenth Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies, leaving students with a richer understanding of basic marketing concepts, strategies, and practices.
Available Copies
Marketing: An Introduction (14th Global Edition)
by Gary Armstrong, Philip Kotler
- Note
- International Edition
- Condition
- New
- Edition
- 14th
- Binding
- Soft Cover
- ISBN 10
- 0135192129
- Quantity Available
- 1
- Seller
-
Glendale, Arizona, USA
- Item Price
-
A$93.06
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Brand New, International Global Edition Book. Soft Cover, Paper Back and written in English. May not include Access Code or CD. Different ISBN and Cover Image with US Edition. Contents and Chapters Mostly similar With US Regular Edition. Occasionally, international textbooks will different exercises at the end of chapters. Some book may show some sales disclaimer word such as "Not… Read more about this item Item Price
A$93.06
Marketing: An Introduction, 7th Edition
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Very Good Condition
- Edition
- 7th Edition
- Published
- 2004
- Binding
- Softcover
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Burgin, Kentucky, USA
- Item Price
-
A$60.61
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Prentice Hall, Upper Saddle River, NJ, 2004. 7th Edition. Softcover. Very Good Condition. The text has highlighting, the cover has some shelf and corner wear. Multiple copies available this title. Quantity Available: 6. ISBN: 0131424106. ISBN/EAN: 9780131424104. Pictures of this item not already displayed here available upon request. Inventory No: 1560759913. . … Read more about this item Item Price
A$60.61
Marketing: An Introduction, 7th Edition
by Armstrong, Gary,Kotler, Philip
- Condition
- Used - Very Good
- Published
- 2004T
- Binding
- Paperback
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Chicago, Illinois, USA
- Item Price
-
A$2.32
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Pearson College Div, 2004T. paperback. Very Good. 0.8661 in x 10.7087 in x 8.5039 in. Item Price
A$2.32
Marketing : An Introduction
by Kotler, Philip, Armstrong, Gary
- Condition
- Used - Good
- ISBN 10
- 013414953x
- Quantity Available
- 1
- Seller
-
Mishawaka, Indiana, USA
- Item Price
-
A$345.46
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Pearson Education. Used - Good. Used book that is in clean, average condition without any missing pages. Item Price
A$345.46
Marketing: An Introduction (12th Edition)
by Armstrong, Gary, Kotler, Philip
- Condition
- Used - Acceptable
- Edition
- 12
- ISBN 10
- 0133451275
- Quantity Available
- 1
- Seller
-
Philadelphia, Pennsylvania, USA
- Item Price
-
A$9.18
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Pearson. 12. Acceptable. Acceptable. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported Item Price
A$9.18
Marketing : An Introduction
by Gary Armstrong; Philip Kotler
- Condition
- Used - Very Good
- Published
- 2004
- Binding
- Paperback
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Seattle, Washington, USA
- Item Price
-
A$10.63
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Prentice Hall PTR, 2004. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed. Item Price
A$10.63
Marketing: An Introduction (11th Edition)
by Armstrong, Gary, Kotler, Philip
- Condition
- Used - Good
- ISBN 10
- 0132744031
- Quantity Available
- 1
- Seller
-
Frederick, Maryland, USA
- Item Price
-
A$12.32
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Pearson College Div. Used - Good. Good condition. 11th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Item Price
A$12.32
Marketing: An Introduction (9th Edition)
by Gary Armstrong; Philip Kotler
- Condition
- Used: Good
- Published
- 2008-03-02
- Binding
- Paperback
- ISBN 10
- 0136021131
- Quantity Available
- 1
- Seller
-
HOUSTON, Texas, USA
- Item Price
-
A$13.82
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Prentice Hall, 2008-03-02. Paperback. Used: Good. Item Price
A$13.82
Marketing: An Introduction, Student Value Edition (13th Edition)
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Good
- Published
- 2016-02-11
- Binding
- Loose Leaf
- ISBN 10
- 013413219X
- Quantity Available
- 1
- Seller
-
Franklin Lakes, New Jersey, USA
- Item Price
-
A$121.41
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Pearson, 2016-02-11. Loose Leaf. Good. US Edition Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Emailed Tracking from USA Item Price
A$121.41
Marketing: An Introduction, 6th Edition
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Fair Condition
- Edition
- 6th Edition
- Published
- 2003
- Binding
- Softcover
- ISBN 10
- 0130351334
- Quantity Available
- 1
- Seller
-
Burgin, Kentucky, USA
- Item Price
-
A$13.21
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Description:
Pearson Education Limited, Upper Saddle River, NJ, 2003. 6th Edition. Softcover. Fair Condition. Fair condition. Water damage, soiled pages, cover wear, corner bumps, dings, curling edges. CD included. Text has multiple markings Quantity Available: 1. Shipped Weight: Under 1 kilo. ISBN: 0130351334. ISBN/EAN: 9780130351333. Pictures of this item not already displayed here available… Read more about this item Item Price
A$13.21
Marketing: An Introduction, 7th Edition
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Acceptable
- Published
- 2004-01-01
- Binding
- Paperback
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Houston, Texas, USA
- Item Price
-
A$9.60
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Description:
Pearson College Div, 2004-01-01. Paperback. Acceptable. 132x16x168. Item Price
A$9.60
Marketing: Introduction, 6th
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Very Good Condition
- Edition
- 6th Edition
- Published
- 2003
- Binding
- Softcover
- ISBN 10
- 0130351334
- Quantity Available
- 1
- Seller
-
Burgin, Kentucky, USA
- Item Price
-
A$74.60
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Description:
Prentice Hall, Upper Saddle River, NJ, 2003. 6th Edition. Softcover. Very Good Condition. Used very good +. With CD. Text is unmarked. Quantity Available: 1. ISBN: 0130351334. ISBN/EAN: 9780130351333. Pictures of this item not already displayed here available upon request. Inventory No: ABE571521014. . 9780130351333 Item Price
A$74.60
Marketing: An Introduction, 7th Edition
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Very Good
- Edition
- 7th
- Published
- 2004-02-28
- Binding
- Paperback
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Chickamauga, Georgia, USA
- Item Price
-
A$23.31
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Prentice Hall, 2004-02-28. 7th. Paperback. Very Good. 8x1x10. PAPERCOVER 7TH EDITION 2005 COPYRIGHT BLACK COVER USED VERY GOOD CONDITION MAY HAVE SLIGHT CORNER WEAR - MAY HAVE MINIMAL WRITING - EXPERIENCE AMAZING CUSTOMER SERVICE - WE SHIP DAILY Item Price
A$23.31
Marketing: An Introduction (6th Edition)
by Armstrong, Gary, Kotler, Philip
- Condition
- Used - Good
- ISBN 10
- 0130351334
- Quantity Available
- 1
- Seller
-
Frederick, Maryland, USA
- Item Price
-
A$15.37
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Description:
Pearson College Div. Used - Good. Good condition. With CD! 6th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Item Price
A$15.37
Marketing: An Introduction (12th Edition)
by Armstrong, Gary, Kotler, Philip
- Condition
- Used - Acceptable
- Edition
- 12
- ISBN 10
- 0133451275
- Quantity Available
- 1
- Seller
-
Philadelphia, Pennsylvania, USA
- Item Price
-
A$9.18
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Pearson. 12. Acceptable. Acceptable. Heavy wear. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported Item Price
A$9.18
Marketing: An Introduction (10th Edition)
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Very Good Condition
- Edition
- 10th Edition
- Published
- 2011
- Binding
- Softcover
- ISBN 10
- 0136102433
- Quantity Available
- 1
- Seller
-
Burgin, Kentucky, USA
- Item Price
-
A$54.39
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Description:
Prentice Hall/ Pearson, Upper Saddle River, NJ, 2011. 10th Edition. Softcover. Very Good Condition. Light shelf and corner wear, Text appears clean, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Multiple copies available this title. Quantity Available: 4. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN:… Read more about this item Item Price
A$54.39
Marketing: An Introduction, 7th Edition
by Armstrong, Gary; Kotler, Philip
- Condition
- Used - Good
- Published
- 2004-01-01
- Binding
- Paperback
- ISBN 10
- 0131424106
- Quantity Available
- 1
- Seller
-
Houston, Texas, USA
- Item Price
-
A$9.60
Show Details
Description:
Pearson College Div, 2004-01-01. Paperback. Good. 132x16x168. Item Price
A$9.60
Marketing : An Introduction
by Gary Armstrong; Philip Kotler
- Condition
- Used - Good
- Published
- 2002
- Binding
- Paperback
- ISBN 10
- 0130351334
- Quantity Available
- 1
- Seller
-
Seattle, Washington, USA
- Item Price
-
A$12.29
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Description:
Prentice Hall PTR, 2002. Paperback. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust… Read more about this item Item Price
A$12.29
Marketing An Introduction by Gary Armstrong
by Kotler, Philip; Armstrong, Gary
- Condition
- Used - Good
- Published
- 2016-01-27
- Binding
- Paperback
- ISBN 10
- 013414953X
- Quantity Available
- 1
- Seller
-
Boca Raton, Florida, USA
- Item Price
-
A$29.51
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Description:
Pearson, 2016-01-27. Paperback. Good. 10x8x0. This listing is for Marketing: An Introduction This edition is basically identical to the ISBN 0135193192 and 0135204437 and 0135192129 SAVE YOUR MONEY and buy the early edition! Do not waste your money at the bookstore on the 0 This edition… Read more about this item Item Price
A$29.51
Marketing : An Introduction
by Gary Armstrong; Philip Kotler
- Condition
- Used - Good
- Published
- 2006
- Binding
- Paperback
- ISBN 10
- 0131865919
- Quantity Available
- 1
- Seller
-
Seattle, Washington, USA
- Item Price
-
A$10.63
Show Details
Description:
Prentice Hall PTR, 2006. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed. Item Price
A$10.63