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e.biz: The Anatomy of Electronic Business
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e.biz: The Anatomy of Electronic Business Paperback - 2003 - 1st Edition

by Sampson, Geoffrey


From the publisher

E-Biz is a clear and straightforward guide to the fundamentals of e-business and e-commerce. It is unique in providing the knowledge required for computing and IT students to make the transition from studying the technology, to actually applying it in real life business scenarios. Using a selection of case studies, the author demonstrates how sound business strategies must underlie the application of technology if a successful outcome is to be achieved. E-Biz cuts through the hype and jargon often associated with this subject, to stand out as a genuinely useful book for students.

Details

  • Title e.biz: The Anatomy of Electronic Business
  • Author Sampson, Geoffrey
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 224
  • Language ENG
  • Publisher Butterworth-Heinemann, USA
  • Date 2003
  • ISBN 9780750658959
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