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Consumer Behaviour: Applications in Marketing
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Consumer Behaviour: Applications in Marketing Paperback - 2008

by East


From the publisher

Until now Masters and MBA students have been under-served by books on consumer behaviour. Written by a trusted and respected academic this book includes the psychological and social issues that students cover on their course along with exploration of more quantitative approaches to marketing research and evidence based? marketing solutions.

Readers are supported by pedagogical features such as thought-provoking mini-cases drawn from international sources and accompanying exercises that will draw out key ideas and help consolidate their learning. A website to support the book has an Instructor?s Manual that offers PowerPoint slides and answers to the mini cases exercises.

Details

  • Title Consumer Behaviour: Applications in Marketing
  • Author East
  • Binding Paperback
  • Edition International Ed
  • Pages 334
  • Publisher Sage Publications Ltd
  • Date 2008-06
  • ISBN 9781412934312
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Consumer Behaviour: Applications in Marketing

Consumer Behaviour: Applications in Marketing

by Robert East, Malcolm Wright, Marc Vanhuele

  • Used
  • very good
  • Paperback
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Used - Very Good
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Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
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Consumer Behaviour: Applications in Marketing

Consumer Behaviour: Applications in Marketing

by Robert East, Malcolm Wright, Marc Vanhuele

  • Used
  • Acceptable
  • Paperback
Condition
Used - Acceptable
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
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GORING BY SEA, West Sussex, United Kingdom
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A$16.80 shipping to USA

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Paperback. Acceptable.
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Consumer Behaviour: Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour: Applications in Marketing

by East, R. et al

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
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Description:
Sage Publications Ltd, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9781412934312
Item Price
A$3.92
A$24.99 shipping to USA
Consumer Behaviour: Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour: Applications in Marketing

by East, R. et al.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
1
Seller
Lincoln, Lincolnshire, Aberdeen, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$3.92
A$24.99 shipping to USA

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Sage Publications Ltd, 2011. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9781412934312
Item Price
A$3.92
A$24.99 shipping to USA
Consumer Behaviour: Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour: Applications in Marketing

by East, R. et al.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
1
Seller
Lincoln, Lincolnshire, Aberdeen, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$3.92
A$24.99 shipping to USA

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Description:
Sage Publications Ltd, 2008. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9781412934312
Item Price
A$3.92
A$24.99 shipping to USA
Consumer Behaviour: Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour: Applications in Marketing

by East, R. et al.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
1
Seller
Lincoln, Lincolnshire, Aberdeen, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$3.92
A$24.99 shipping to USA

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Description:
Sage Publications Ltd, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9781412934312
Item Price
A$3.92
A$24.99 shipping to USA
Consumer Behaviour

Consumer Behaviour

by Robert East, Malcolm Wright et Marc Vanhuele

  • Used
  • good
  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
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SAGE Publications Inc, 2008. Paperback. Good. Slight signs of wear on the cover. Edition 2008. Ammareal gives back up to 15% of this book's net price to charity organizations.
Item Price
A$8.25
A$18.65 shipping to USA
Consumer Behaviour : Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour : Applications in Marketing

by East, Robert, Wright, Malcolm, Vanhuele, Marc

  • Used
Condition
Used - Good
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
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SAGE Publications, Limited. Used - Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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A$15.54 shipping to USA
Consumer Behaviour : Applications in Marketing
Stock Photo: Cover May Be Different

Consumer Behaviour : Applications in Marketing

by East, Robert, Wright, Malcolm, Vanhuele, Marc

  • Used
Condition
Used - Very Good
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
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Seller
Dunfermline, Fife, United Kingdom
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$8.81
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Description:
SAGE Publications, Limited. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Item Price
A$8.81
A$15.54 shipping to USA
Consumer Behaviour: Applications in Marketing

Consumer Behaviour: Applications in Marketing

by East, Robert; Wright, Malcolm; Vanhuele, Marc

  • Used
  • very good
  • Paperback
Condition
Used - Very Good
Binding
Paperback
ISBN 13
9781412934312
ISBN 10
1412934311
Quantity Available
1
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Sage Publications Ltd, 2008. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
A$16.83
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