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Consumer Behavior with DDB Needham Data Disk Hardback - 2006
by Mothersbaugh, David L., Best, Roger J., Hawkins, Delbert I
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Details
- Title Consumer Behavior with DDB Needham Data Disk
- Author Mothersbaugh, David L., Best, Roger J., Hawkins, Delbert I
- Binding Hardback
- Edition [ Edition: Tenth
- Condition Used - Good
- Pages 790
- Volumes 1
- Language ENG
- Publisher McGraw-Hill Higher Education, Boston
- Publication date March 2, 2006
- Illustrated Yes
- Bookseller's Inventory # GRP73781818
- ISBN 9780073261546 / 0073261548
- Weight 3.71 lbs (1.68 kg)
- Dimensions 9.98 x 8.22 x 1.27 in (25.35 x 20.88 x 3.23 cm)
- Category Business / Economics / Finance
- Library of Congress subjects Consumer behavior - United States, Market surveys - United States
- Library of Congress Catalogue Number 2005054357
- Dewey Decimal Code 658.834
- Quantity available 1
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