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Tourism and Public Relations by Annamulai Murugan - 2013

by Annamulai Murugan

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Tourism and Public Relations

by Annamulai Murugan

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  • Hardcover
New Delhi, India: Kalpaz Publications/Gyan Books Pvt. Ltd, 2013. This is a practical book, but it is not a “how-to” book. Instead, it deals with the What, When, and why; to do PR in an effective way. Tourism and Public Relations are discussed under five main headings. Tourism concepts, Public Relations and Code of Ethics, Public Relations in Government, Marketing Public Relations and PR and Tourism. Chapter I on the Tourism Concepts presents tourism alike as purposeful and as a discipline. It shows first where and how about the tourism concepts and fundamentals. It then discusses about tourism as a viable business or services. Chapter II focuses on the PR and Code of ethics that is important to the today and tomorrow. It deals with various models, principles and ethics. Chapter III Public Relations in Government highlights about PR skills and how to develop media programmes and maintain media relationships. And finally, Chapter IV PR and Tourism talks to tapping the tourism potential with effective communication and PR. The potential the country has for tourism is simply huge. But can we leverage on our strengths and build a national brand to emerge as one of the top tourist destinations in the world by PR.Printed Pages: 400.. Hardcover. New/New.
  • Bookseller Vikram Jain Books IN (IN)
  • Format/Binding Hardcover
  • Book Condition New New
  • Jacket Condition New
  • Binding Hardcover
  • ISBN 10 8178359758
  • ISBN 13 9788178359755
  • Publisher Kalpaz Publications/Gyan Books Pvt. Ltd
  • Place of Publication New Delhi, India
  • Date Published 2013
  • Keywords Tourism and Public Relations Annamulai Murugan
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Tourism and Public Relation

by Annamulai Murguan

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ISBN 13
9788178359755
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Kalpaz Publications , pp. 391 . Hardback. New.
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Tourism and Public Relations

by Annamulai Murguan

  • New
  • Hardcover
Condition
New
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Hardcover
ISBN 13
9788178359755
ISBN 10
8178359758
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Kalpaz Publications, 2013. Hardcover. New. English
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Tourism and Public Relations

by Annamulai Murguan

  • New
  • Hardcover
Condition
New
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Hardcover
ISBN 13
9788178359755
ISBN 10
8178359758
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Kalpaz Publications, 2013. Hardcover. New. English
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Tourism and Public Relations

by Annamulai Murguan

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  • Hardcover
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ISBN 13
9788178359755
ISBN 10
8178359758
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Tourism and Public Relations

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Tourism and Public Relations

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ISBN 13
9788178359755
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Tourism and Public Relations

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9788178359755
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Tourism and Public Relations

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ISBN 13
9788178359755
ISBN 10
8178359758
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500
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SR-ECOMMERCE. New.
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