The Crafts Business Encyclopedia: The Modern Craftsperson's Guide to Marketing, Management, and Money Paperback - 1993
by Michael Scott; Introduction by Michael Scott; Foreword by Hortense Green
Anyone who sells crafts is in business, and every businessperson must know the essentials if he or she is to succeed in today's competitive marketplace. This easy-to-use encyclopedia guides craftspeople toward a complete understanding of many aspects of the business, including protecting work by copyright, plus selling, advertising, bookkeeping, credit, and more.
Summary
From the rear cover
Whether you produce crafts as a hobby or as a profession, it's important to remember that if you sell your work, you're in business, and every business person must know the essentials if he or she is to succeed in today's competitive marketplace. The Crafts Business Encyclopedia, with its easy-to-use format, will allow you to manage your business with the same careful and creative skill you devote to your work. The Encyclopedia defines and discusses hundreds of terms and will guide you toward a complete understanding of many aspects of the crafts business, including the following: protecting work by copyright; advertising and selling crafts effectively; managing bookkeeping, invoices, and credit; buying appropriate insurance; and calculating taxes. Entries are listed alphabetically with handy cross-references to related sections, and helpful appendixes list organizations and publications vital to today's crafts artist. Success or failure, profit or loss: each of these depends on how you run your affairs, manage your money, find your markets, solve your problems. If you love your work and if you want to be in the crafts business through the nineties and beyond, let The Crafts Business Encyclopedia be your guide.
Details
- Title The Crafts Business Encyclopedia: The Modern Craftsperson's Guide to Marketing, Management, and Money
- Author Michael Scott; Introduction by Michael Scott; Foreword by Hortense Green
- Binding Paperback
- Edition Rev Sub
- Pages 336
- Volumes 1
- Language ENG
- Publisher Houghton Mifflin, Unknown
- Date 1993-09-16
- ISBN 9780156227261 / 0156227266
- Weight 1.09 lbs (0.49 kg)
- Dimensions 9.12 x 6.24 x 0.84 in (23.16 x 15.85 x 2.13 cm)
- Library of Congress subjects Small business - Management, Handicraft - Marketing
- Library of Congress Catalog Number 93012997
- Dewey Decimal Code 745.506
Media reviews
Citations
- Booklist, 09/01/1993, Page 26
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