From the rear cover
In Disciplined Dreaming, business innovator and jazz musician Josh Linkner shows exactly how you can create profitable new ideas, empower employees to flex their creative muscles, and tap into the power of creativity to sustain a competitive advantage over the long haul. Drawing on interviews with hundreds of successful CEOs, entrepreneurs, and artists, Linkner distills exactly how creativity can be encouraged, as well as its impact on the bottom line.
Disciplined Dreaming outlines a proven, easy-to-apply 5-step process--Ask, Prepare, Discover, Ignite, and Launch--that will help you and your team develop your creativity chops. Through illustrative stories, real-world examples, and fun yet practical exercises, Linkner shows leaders and team builders how to become immediately more effective in discovering new routes to profitable solutions.
Designed to be flexible, Disciplined Dreaming clearly demonstrates how creativity can be used for everything from innovative, game-shifting breakthroughs to incremental advances and daily improvements to business processes. With Disciplined Dreaming, even the most resistant corporate bureaucracies can cultivate creativity and become more competitive in today's shifting marketplace.
- New York Times Best Seller
- Wall Street Journal Best Seller
- USA Today Best Seller
- Washington Post Best Seller
- Entertainment Weekly Best Seller
From the jacket flap
In Disciplined Dreaming, business innovator and jazz musician Josh Linkner shows exactly how you can create profitable new ideas, empower employees to flex their creative muscles, and tap into the power of creativity to sustain a competitive advantage over the long haul. Drawing on interviews with hundreds of successful CEOs, entrepreneurs, and artists, Linkner distills exactly how creativity can be encouraged, as well as its impact on the bottom line.
Disciplined Dreaming outlines a proven, easy-to-apply 5-step process--Ask, Prepare, Discover, Ignite, and Launch--that will help you and your team develop your creativity chops. Through illustrative stories, real-world examples, and fun yet practical exercises, Linkner shows leaders and team builders how to become immediately more effective in discovering new routes to profitable solutions.
Designed to be flexible, Disciplined Dreaming clearly demonstrates how creativity can be used for everything from innovative, game-shifting breakthroughs to incremental advances and daily improvements to business processes. With Disciplined Dreaming, even the most resistant corporate bureaucracies can cultivate creativity and become more competitive in today's shifting marketplace.
- New York Times Best Seller
- Wall Street Journal Best Seller
- USA Today Best Seller
- Washington Post Best Seller
- Entertainment Weekly Best Seller
Details
- Title Disciplined Dreaming
- Author Josh Linkner
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 256
- Volumes 1
- Language ENG
- Publisher Jossey-Bass, San Francisco
- Date 2011-02-04
- ISBN 9780470922224 / 0470922222
- Weight 0.98 lbs (0.44 kg)
- Dimensions 9.16 x 6.29 x 0.96 in (23.27 x 15.98 x 2.44 cm)
- Library of Congress subjects Success in business, Creative ability in business
- Library of Congress Catalog Number 2010046965
- Dewey Decimal Code 650.1
Media reviews
Citations
- Library Journal, 02/01/2011, Page 72
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