A Japanese Advertising Agency

Paperback / softback. New. Presents a case study of an advertising campaign to outline the complex relations that exist between different divisions (account, planning, marketing, creative) within an advertising agency, and between the agency and the client, and the agency and media.

University of Hawaii Press, 7/1/1996 12:00:01 AM. paperback. Very Good. 1.0709 in x 8.4882 in x 5.4606 in.

Routledge, 1996. Paperback. New. 1st edition. 336 pages. 8.27x5.43x1.10 inches.

Routledge. Used - Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality… Read more about this item

University of Hawaii Press. Used - Good. Used book that is in clean, average condition without any missing pages.

Hardback. New. 'An outstanding piece of work, far and away the most detailed and comprehensive analysis of the work of an advertising agency I have ever come upon' (Michael Schudson, University of California).

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

Routledge, 1996. Hardcover. New. 336 pages. 9.21x6.14x1.26 inches.

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.