Advertising
by Crawford John W
- Used
- Good
- Hardcover
- Condition
- Good/no dust jacket
- Seller
-
Los Angeles, California, United States
Payment Methods Accepted
About This Item
Boston: Allyn and Bacon, 1965. second edition. Good/no dust jacket. Library of Congress catalog card number 65 17187, this is a hardcover book as a ggrayish beige cover with black and red printing , on the spline and cover clothbound cover, and has some stains whereon it the edges of the pages are a little bit yellowed because of age the binding is sound and its tight the interior the book is clean, just a few things underlined and it has really interesting pictoral advertising pieces from the era and has all the metrics of how advertising was formulated in the marketing ideas used there are some really interesting full color inserts of products on the world market at that time so if you want to put a madman twist on your newest campaign this might be the ticket Hardcover: 466 pages Publisher: Allyn and Bacon; 2nd edition (1966) Language: English book portions of this book appeared as advertising; communications for management, copyright 1960 by Allyn and Bacon Incorporated. This would be Shipped Media mail via USPS I like shipping to P.O. boxes or APO, since we use the United States Post to fulfill your order, keeping it all in the Postal Family....
office shelf
office shelf
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Details
- Bookseller
- Ruth Reaser LAXVESPA (US)
- Bookseller's Inventory #
- 190
- Title
- Advertising
- Author
- Crawford John W
- Book Condition
- Used - Good
- Jacket Condition
- no dust jacket
- Quantity Available
- 1
- Edition
- second edition
- Binding
- Hardcover
- Publisher
- Allyn and Bacon
- Place of Publication
- Boston
- Date Published
- 1965
- Keywords
- 1965, advertising, madmen era,
- Bookseller catalogs
- advertising;
- Size
- 9.8 x 6.5 x 1.5 in abouit 2.5 pounds
Terms of Sale
Ruth Reaser LAXVESPA
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Ruth Reaser LAXVESPA
Biblio member since 2013
Los Angeles, California
About Ruth Reaser LAXVESPA
Small independent business,located in the Los Angeles area,
Glossary
Some terminology that may be used in this description includes:
- Tight
- Used to mean that the binding of a book has not been overly loosened by frequent use.
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
- Edges
- The collective of the top, fore and bottom edges of the text block of the book, being that part of the edges of the pages of a...