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THE ASIAN MIND GAME: Unlocking the Hidden Agenda of the Asian Business Culture - A Westerner's Survival Manual

THE ASIAN MIND GAME: Unlocking the Hidden Agenda of the Asian Business Culture - A Westerner's Survival Manual

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THE ASIAN MIND GAME: Unlocking the Hidden Agenda of the Asian Business Culture - A Westerner's Survival Manual

by Chu, Chin-ning

  • Used
  • Hardcover
Condition
Very Good -/Very Good -
ISBN 10
0892563524
ISBN 13
9780892563524
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About This Item

New York: Rawson Assoc., 1991. (1991), 271pp, rmndr mark to bottom pg edges & inside edge of copyright pg, slight shelfwear to cover, light rubbing & edgewear to dj, contents clean.. Hard Cover. Very Good -/Very Good -. Remainder.

Synopsis

This book, by East-West marketing consultant Chin-ning Chu, is must reading for any Westerner in business, government, or academia who negotiates in the Orient or wants to. It is the first to reveal to Westerners the deep secrets of the Asian psyche that influence Asian behavior in business, politics, lifestyle, and battle. Ms. Chu points out that Asian mind games have become so finely tuned over the centuries that Americans seldom realize that Asians view the marketplace (and by extension, the world) as a battlefield, and act accordingly. She has extracted the principles of successful negotiations from centuries-old Chinese texts that have influenced all of Asia, and provides her readers with examples of their application in the modern world. In the Western world, the ability to formulate cunning and subtle strategies for getting your own way in business, politics, and everyday life is regarded as a matter of intuition. In Asia, however, strategic thinking is a formal discipline studied by people from all walks of life. Amazing as it may seem, contemporary Asians base their outlook and behavior on the teachings of the ancients. In China, even children are familiar with the "36 Strategies," formulated by Sun Tzu, a famous military strategist, in the fourth century B.C. Throughout Asia today, business people as well as political figures study Sun Tzu's Art of War and apply its strategies to all their activities, while Americans read The One-Minute Manager and All I Really Need to Know I Learned In Kindergarten. No wonder, Ms. Chu comments, that when it comes to business and political negotiations, the Chinese refer to Americans with a word that means "innocent children." Ms. Chu brilliantly analyses how Chinese thought and culture have affected Japan, Korea, and Taiwan, and how Japanese conquest and culture have had their effect on the rest of Asia. With United States trade and political alliances shifting increasingly to the Pacific rim, it becomes ever more urgent to understand the Asian mind. Ms. Chu, born in China and educated in Taiwan, spells out the makeup of the Asian psyche as no Westerner could.

Reviews

On Oct 6 2016, ReadBeFore Books said:
This is another very interesting book from the author of the best-selling book, "Thick Face, Black Heart".

The mind-set of the typical Asian is that the marketplace, or business environment, is a battlefield. An industry leader, or manager is compared against a military commander, for example.

Different strategies of dealing with your adversities or enemies are discussed, using examples from both Chinese and Japanese history.

These historical tales are interesting to read in their own right.

The modern Western idea of being able to obtain something that we call a win/win situation still seems to be largely foreign to them, the Asians. Their strategies are set up in the long term to bring about favourable results for their own countries.

It will be a long time before this ever happens, (i.e. before they develop a win/win strategy) because the Chinese thinking here is, "If you are not my master, then I am yours".

An interesting read for students of the way that our mind works, as it works, in different cultures, and in Asian mind-sets.

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Details

Bookseller
Russ States US (US)
Bookseller's Inventory #
16-0930
Title
THE ASIAN MIND GAME: Unlocking the Hidden Agenda of the Asian Business Culture - A Westerner's Survival Manual
Author
Chu, Chin-ning
Format/Binding
Hardcover
Book Condition
Used - Very Good -
Jacket Condition
Very Good -
ISBN 10
0892563524
ISBN 13
9780892563524
Publisher
Rawson Assoc.
Place of Publication
New York
Date Published
1991
Keywords
Asia, Shina, Business, Negotiations, National Characteristics, Intercultural Communication, Chinese, Korean, Japanese, Korea, Japan

Terms of Sale

Russ States

30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Russ States

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2010
Seneca, Pennsylvania

Glossary

Some terminology that may be used in this description includes:

Shelfwear
Minor wear resulting from a book being place on, and taken from a bookshelf, especially along the bottom edge.
Rubbing
Abrasion or wear to the surface. Usually used in reference to a book's boards or dust-jacket.
Remainder
Book(s) which are sold at a very deep discount to alleviate publisher overstock. Often, though not always, they have a remainder...
Edges
The collective of the top, fore and bottom edges of the text block of the book, being that part of the edges of the pages of a...

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