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The Big Red Fez: How To Make Any Web Site Better

The Big Red Fez: How To Make Any Web Site Better

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The Big Red Fez: How To Make Any Web Site Better

by Seth Godin

  • Used
  • Paperback
Condition
Used:Good
ISBN 10
0743227905
ISBN 13
9780743227902
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About This Item

Free Press, 2002-01-08. Original. Paperback. Used:Good.

Synopsis

YOUR WEB SITE IS COSTING YOU MONEY. IT'S ALSO FILLED WITH SIMPLE MISTAKES THAT TURN OFF VISITORS BEFORE THEY HAVE A CHANCE TO BECOME CUSTOMERS. According to marketing guru Seth Godin, a web site visitor is a lot like a monkey looking for one thing: a banana. If that banana isn't easy to see and easy to get, your visitor is gone with a quick click on the "Back" button. In this supremely practical, cut-to-the-chase book, Godin identifies what it takes to create web sites that satisfy visitors and keep them coming back for more. And he's at his prickly stickler best using real-life examples to illustrate the essential truths and ridiculous fictions about how a web site should work. Packed with his inimitable wisdom and compelling hands-on applications, The Big Red Fez is a must-have tool for anyone working on the web.

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Details

Bookseller
Ergodebooks US (US)
Bookseller's Inventory #
DADAX0743227905
Title
The Big Red Fez: How To Make Any Web Site Better
Author
Seth Godin
Format/Binding
Paperback
Book Condition
Used:Good
Quantity Available
1
Edition
Original
ISBN 10
0743227905
ISBN 13
9780743227902
Publisher
Free Press
Place of Publication
New York
Date Published
2002-01-08

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About the Seller

Ergodebooks

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2005
HOUSTON, Texas

About Ergodebooks

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