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The Big Red Fez : Zooming, Evolution, and the Future of Your Company

The Big Red Fez : Zooming, Evolution, and the Future of Your Company

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The Big Red Fez : Zooming, Evolution, and the Future of Your Company

by Godin, Seth

  • Used
Condition
Used - Good
ISBN 10
0743227905
ISBN 13
9780743227902
Seller
Seller rating:
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About This Item

Free Press. Used - Good. Used book that is in clean, average condition without any missing pages.

Synopsis

YOUR WEB SITE IS COSTING YOU MONEY. IT'S ALSO FILLED WITH SIMPLE MISTAKES THAT TURN OFF VISITORS BEFORE THEY HAVE A CHANCE TO BECOME CUSTOMERS. According to marketing guru Seth Godin, a web site visitor is a lot like a monkey looking for one thing: a banana. If that banana isn't easy to see and easy to get, your visitor is gone with a quick click on the "Back" button. In this supremely practical, cut-to-the-chase book, Godin identifies what it takes to create web sites that satisfy visitors and keep them coming back for more. And he's at his prickly stickler best using real-life examples to illustrate the essential truths and ridiculous fictions about how a web site should work. Packed with his inimitable wisdom and compelling hands-on applications, The Big Red Fez is a must-have tool for anyone working on the web.

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Details

Bookseller
Better World Books US (US)
Bookseller's Inventory #
5009055-6
Title
The Big Red Fez : Zooming, Evolution, and the Future of Your Company
Author
Godin, Seth
Book Condition
Used - Good
Quantity Available
1
Binding
Paperback
ISBN 10
0743227905
ISBN 13
9780743227902
Publisher
Free Press
Place of Publication
New York
This edition first published
January 15, 2002

Terms of Sale

Better World Books

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About the Seller

Better World Books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2005
Mishawaka, Indiana

About Better World Books

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