Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures by Scott A. Shane - 2004-07-29

Wharton School Publishing , 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780131423985

Wharton School Publishing, USA, 2005. First Edition. Hardcover. Good Condition/Good. If you're starting a business, the statistics prove that your best odds of success are in high technology industries: not just computing and telecom, but also biotech, electronics, manufacturing and materials, medical devices, robotics, and other knowledge-intensive fields. This is the first book to provide a methodology for finding those extraordinary opportunities. Shane shows how to identify market opportunities and competitor weaknesses, evaluate customer needs, manage risk and uncertainty, predict product adoption and diffusion, structure your organization, and protect intellectual property. You'll learn how to take into account crucial issues such as network externalities, and the emergence of dominant designs and technical standards. Unlike other books on entrepreneurship, this one offers solutions specifically targeted at high tech startups. Based on an MBA course taught at MIT, the University of… Read More

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

Wharton School Pub. Paperback. New. In shrink wrap. Looks like an interesting title!

Wharton School Pub, 2004-07-19. Paperback. New. New. In shrink wrap. Looks like an interesting title!