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Guerrilla Marketing, 4th Edition : Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

Guerrilla Marketing, 4th Edition : Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

Guerrilla Marketing, 4th Edition : Easy and Inexpensive Strategies for Making
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Guerrilla Marketing, 4th Edition : Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

by Levinson, Jay Conrad

  • Used
Condition
Used - Good
ISBN 10
0618785914
ISBN 13
9780618785919
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About This Item

HarperCollins Publishers. Used - Good. Used book that is in clean, average condition without any missing pages.

Synopsis

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionalized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely revised and expanded third edition, Levinson offers a new arsenal of weaponry for small-business success in the next century. Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for putting other new technologies to work, programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees, this book will be the entrepreneur's marketing bible in the twenty-first century.

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Details

Bookseller
Better World Books US (US)
Bookseller's Inventory #
4078104-6
Title
Guerrilla Marketing, 4th Edition : Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
Author
Levinson, Jay Conrad
Book Condition
Used - Good
Quantity Available
6
Binding
Paperback
ISBN 10
0618785914
ISBN 13
9780618785919
Publisher
HarperCollins Publishers
Place of Publication
Wilmington, Massachusetts, U.s.a.
This edition first published
May 22, 2007

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