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The Japanese Marketing System, Adaptations and Innovations
by Yoshino, M. Y
- Used
- Fine
- Hardcover
- Condition
- Fine/Very Good
- ISBN 10
- 0262240122
- ISBN 13
- 9780262240123
- Seller
-
Concord, California, United States
Payment Methods Accepted
About This Item
MIT, Cambridge, 1971, Second printing 1979., 1971. Hardcover. Fine/Very Good. Small quarto, hardcover, fine, as new, in VG price-clipped red and white dj. 319 pp. Provides for Western audiences a wide-randing and thoughtful analysis of marketing in Japan. A useful analysis of their business system, focusing on dynamics of adaptive response to environmental changes. Emergence of mass consumption society, marketing behavior of large manufacturers, innovations in distribution, adaptive behavior of traditional marketing, government policies, and observations.
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Details
- Bookseller
- bookwitch
(US)
- Bookseller's Inventory #
- 9012
- Title
- The Japanese Marketing System, Adaptations and Innovations
- Author
- Yoshino, M. Y
- Format/Binding
- Hardcover
- Book Condition
- Used - Fine
- Jacket Condition
- Very Good
- Quantity Available
- 1
- ISBN 10
- 0262240122
- ISBN 13
- 9780262240123
- Publisher
- MIT, Cambridge, 1971, Second printing 1979.
- Place of Publication
- Cambridge, Massachussets, Usa
- Date Published
- 1971
Terms of Sale
bookwitch
All books guaranteed for 30 days. Full refund if not entirely happy with product. There may be $5 re-stocking fee to be determined by me.
About the Seller
bookwitch
Biblio member since 2006
Concord, California
About bookwitch
Many rare and out of print books. Specialties cookbooks, childrens books, trading, textbooks, art, car repair, religion, signed books; over 30,000 books.
Glossary
Some terminology that may be used in this description includes:
- VG
- Very Good condition can describe a used book that does show some small signs of wear - but no tears - on either binding or...
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Quarto
- The term quarto is used to describe a page or book size. A printed sheet is made with four pages of text on each side, and the...