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Long Tail

Long Tail

Long Tail
Stock Photo: Cover May Be Different

Long Tail

by Anderson, Chris

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  • Good
Condition
Good
ISBN 10
1847940366
ISBN 13
9781847940360
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About This Item

Random House Business Books. Good. Good. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported

Synopsis

The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.

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Details

Bookseller
BooksRun US (US)
Bookseller's Inventory #
1847940366-11-1
Title
Long Tail
Author
Anderson, Chris
Book Condition
Used - Good
Quantity Available
1
Binding
Paperback
ISBN 10
1847940366
ISBN 13
9781847940360
Publisher
Random House Business Books
This edition first published
2009

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About the Seller

BooksRun

Seller rating:
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Philadelphia, Pennsylvania

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