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The Long Tail: Why the Future of Business is Selling Less of More

The Long Tail: Why the Future of Business is Selling Less of More

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The Long Tail: Why the Future of Business is Selling Less of More

by Anderson, Chris

  • Used
  • Hardcover
Condition
G+ / G+
ISBN 10
1401302378
ISBN 13
9781401302375
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Seller rating:
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About This Item

Hyperion, 2006. HARDCOVER. G+ / G+. 6x0x9. GOOD-PLUS HARDBACK-WITH-DUSTJACKET

Synopsis

The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.

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Details

Bookseller
Early Republic Books US (US)
Bookseller's Inventory #
86694
Title
The Long Tail: Why the Future of Business is Selling Less of More
Author
Anderson, Chris
Format/Binding
Hardcover
Book Condition
Used - G+ / G+
Quantity Available
1
ISBN 10
1401302378
ISBN 13
9781401302375
Publisher
Hyperion
Place of Publication
New York
Date Published
2006
Size
6x0x9
Keywords
Market segmentation.; Internet marketing.; Marketing Technological innovations
X weight
11 oz

Terms of Sale

Early Republic Books

PAYPAL or sale through Biblio.

About the Seller

Early Republic Books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2004
Hopatcong, New Jersey

About Early Republic Books

Independent online bookseller since 2002.

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Some terminology that may be used in this description includes:

G+
A term used to denote a condition a slight grade better than Good. Good is defined as "describes the average used and worn book...

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