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Made to Stick Why Some Ideas Survive and Others Die

Made to Stick Why Some Ideas Survive and Others Die

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Made to Stick Why Some Ideas Survive and Others Die

by Chip Heath; Dan Heath

  • Used
  • Very Good
  • Hardcover
Condition
Very Good/Very Good
ISBN 10
1400064287
ISBN 13
9781400064281
Seller
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Los Angeles, California, United States
Item Price
A$19.74
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About This Item

Probably one of the most important reads if you doing product development, especially branding. Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas "stick." Hard cover book in very good condition. Black boards with silver printing are in very good condition. Dust jacket is very good the only flaw is a slightly folded corner on inside fold. Pages are clean and unmarked. Made to Stick: Why Some Ideas Survive and Others Die Authors Chip Heath, Dan Heath Edition Later reprint Publisher Random House, 2007 ISBN 1400064287, 9781400064281 Length 291 pages Subjects Business & Economics Strategic Planning Ruth Reaser..LAX Vespa,Los Angeles Culver City- maybe this will do it! -At least you know what you're getting into- City- Media Mail USPS-you get the copy you were viewing carefully Drop kick-packed to protect it - in - transit Made Stick 4640 HC SHLB11

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Details

Bookseller
Ruth Reaser LAXVESPA US (US)
Bookseller's Inventory #
4640
Title
Made to Stick Why Some Ideas Survive and Others Die
Author
Chip Heath; Dan Heath
Book Condition
Used - Very Good
Jacket Condition
Very Good
Quantity Available
1
Edition
later reprint
Binding
Hardcover
ISBN 10
1400064287
ISBN 13
9781400064281
Publisher
Random House
Place of Publication
New York
Date Published
January 2, 2007
Keywords
Made to Stick: Why Some Ideas Survive and Others Die Authors Chip Heath, Dan Heath Edition Later reprint Publisher Random House, 2007 ISBN 1400064287, 9781400064281 Length 291 pages Subjects Business & Economics Strategic Planning Ruth Reaser..LAX Vespa,
Bookseller catalogs
Marketing;
Size
about 6 x 8.5 x 1 in

Terms of Sale

Ruth Reaser LAXVESPA

30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.

About the Seller

Ruth Reaser LAXVESPA

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2013
Los Angeles, California

About Ruth Reaser LAXVESPA

Small independent business,located in the Los Angeles area,

Glossary

Some terminology that may be used in this description includes:

Reprint
Any printing of a book which follows the original edition. By definition, a reprint is not a first edition.
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...

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