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Marketing Logistics
by Martin Christopher
- New
- Condition
- New
- ISBN 10
- 0750652241
- ISBN 13
- 9780750652247
- Seller
-
Southport, Merseyside, United Kingdom
Payment Methods Accepted
About This Item
New. This interface is being recognized by business organizations as a key priority for management, and both practitioners and academics alike have placed a greater emphasis on the need to view the supply chain as a whole as the vehicle by which competitive advantage is achieved. As well as drawing upon current research and the experience of firms worldwide, Marketing Logistics uses numerous 'mini-cases' and vignettes to illustrate the key messages in each chapter and bring the theory to life. This book is an invaluable resource for managers who seek to understand more about the way in which the supply chain should be managed to improve their organization's competitive position, as well as students undertaking degree-level courses in marketing, logistics and supply chain management.
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Details
- Bookseller
- The Saint Bookstore
(GB)
- Bookseller's Inventory #
- A9780750652247
- Title
- Marketing Logistics
- Author
- Martin Christopher
- Book Condition
- New
- Quantity Available
- 1
- Binding
- Unknown
- ISBN 10
- 0750652241
- ISBN 13
- 9780750652247
- Publisher
- Routledge
- This edition first published
- 2003
Terms of Sale
The Saint Bookstore
Refunds or Returns: A full refund of the price paid will be given if returned within 30 days in undamaged condition. If the product is faulty, we may send a replacement.
About the Seller
The Saint Bookstore
Biblio member since 2018
Southport, Merseyside
About The Saint Bookstore
The Saint Bookstore specialises in hard to find titles & also offers delivery worldwide for reasonable rates.