Marketing Management: Analysis, Planning, Implementation, and Control
by Kotler, Philip
- New
- Hardcover
- Condition
- New
- ISBN 10
- 0135524806
- ISBN 13
- 9780135524800
- Seller
-
San Diego, California, United States
Payment Methods Accepted
About This Item
Synopsis
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. “synopsis” may belong to another edition of this title.
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Details
- Bookseller
- GridFreed LLC (US)
- Bookseller's Inventory #
- Q-0135524806
- Title
- Marketing Management: Analysis, Planning, Implementation, and Control
- Author
- Kotler, Philip
- Format/Binding
- Hardcover
- Book Condition
- New New
- Quantity Available
- 1
- ISBN 10
- 0135524806
- ISBN 13
- 9780135524800
- Publisher
- Prentice-Hall
- Place of Publication
- Englewood Cliffs, N.J
- Date Published
- 1991-01-01
- LCCN
- 90044468
Terms of Sale
GridFreed LLC
About the Seller
GridFreed LLC
About GridFreed LLC
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...