Marketing Management: Analysis, Planning, Implementation, and Control
by Kotler, Philip
- Used
- good
- Hardcover
- first
- Condition
- Good
- ISBN 10
- 0135524806
- ISBN 13
- 9780135524800
- Seller
-
Binghamton, New York, United States
Payment Methods Accepted
About This Item
Synopsis
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. “synopsis” may belong to another edition of this title.
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Details
- Bookseller
- Robinson Street Books, IOBA (US)
- Bookseller's Inventory #
- WARE64KR2792
- Title
- Marketing Management: Analysis, Planning, Implementation, and Control
- Author
- Kotler, Philip
- Format/Binding
- Hardcover
- Book Condition
- Used - Good
- Quantity Available
- 1
- ISBN 10
- 0135524806
- ISBN 13
- 9780135524800
- Publisher
- Prentice-Hall
- Place of Publication
- Englewood Cliffs, N.J
- Date Published
- 1991-01-01
- LCCN
- 90044468
- X weight
- 68 oz
Terms of Sale
Robinson Street Books, IOBA
All items offered subject to prior sale. Any item may be returned within 30 days of receipt for full refund less shipping both ways. If our error, we will pay shipping both ways.� Shipping is extra.
About the Seller
Robinson Street Books, IOBA
About Robinson Street Books, IOBA
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- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...