National Bottlers’ Gazette, largest, leading, best bottlers’ trade journal in the world. Vol. XL (40th Year), No. 472. . . . by [FOOD & DRINK]. [KELLER, W.B. & KELLER, Jr., W.B. (Eds.)] - June 15, 1921.

New York: National Bottlers’ Gazette, June 15, 1921. Folio. 202 pp. 100s of text illustrations, photo illustrations, several colour-tinted advertising plates, colour lithograph plates, diagrams, cartoons. Red-colour tinted softcovers, yapp edges, cover art advertisement for Cascade Ginger Ale in California (minor edgewear, rubbing, dustsoiling, slight chipping head & foot of spine), still VG- copy. First edition of this exceedingly scarce installment in the famed trade magazine, which during prohibition was directed towards the manufacturers, and purveyors of carbonated beverages, mineral waters, fruit juices, and soft drinks. Of particular interest are the lavish number of advertisements for Graham Brothers bottlers’ trucks, Old Faithful bottles, Martin’s Concentrated Colas, Belmont Label Co. labels, Green River lime drink from Schoenhofen Co. in Chicago, Hurty-Peck Orange Soda in Indianapolis, IN, the Coca-Cola Bottling Works, and so much more. This trade magazine offers an invaluable history and reference work for the thriving bottling industry, and equipment during Prohibition, and reinforces just how much infrastructure there was available for bootleggers which accelerated the grown of Organized Crime in the United States.