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NET WORTH

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NET WORTH: Shaping Markets When Customers Make The Rules

by Hagel III, John. Singer Marc

  • Used
  • near fine
  • first
Condition
Near Fine/good
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This seller has earned a 5 of 5 Stars rating from Biblio customers.
Saint Just-en-Chevalet, France
Item Price
A$67.84
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About This Item

America: Harvard Business School Press, 1999. Near Fine/good. Until now consumers have watched big business track, rack up and sell consumer information, mostly for corporate gain. Personal data about buying habits, income levels and credit card usage have been a boon to telemarketers, database marketers, and direct sales merchants. But no more, consumers are mastering new technologies to gain their own information. clean tight pages,small chip to dj at front spine , minor bumping First Edition AB19

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Details

Bookseller
BookMangos FR (FR)
Bookseller's Inventory #
445AB19
Title
NET WORTH
Author
Hagel III, John. Singer Marc
Book Condition
Used - Near Fine
Jacket Condition
good
Quantity Available
1
Publisher
Harvard Business School Press
Place of Publication
America
Date Published
1999
Keywords
money;markets;traders;advertising;junk mail;consumers;privacy;information brands;marketing

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About the Seller

BookMangos

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2010
Saint Just-en-Chevalet

About BookMangos

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Glossary

Some terminology that may be used in this description includes:

Tight
Used to mean that the binding of a book has not been overly loosened by frequent use.
First Edition
In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
New
A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
Spine
The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....

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