Pop! : Create the Perfect Pitch, Title, and Tagline for Anything
by Sam Horn
- Used
- Acceptable
- Paperback
- Condition
- Acceptable
- ISBN 10
- 0399533613
- ISBN 13
- 9780399533617
- Seller
-
Seattle, Washington, United States
Payment Methods Accepted
About This Item
Synopsis
From the author of Tongue Fu! comes a unique and inspiring guide to jumpstart creativity and make ideas POP!A powerful tool for entrepreneurs, businesspeople, authors, and anyone who wants to break out big, the POP! process is a fun, fascinating, strategic approach for making messages Purposeful, Original, and Pithy - to generate instant intrigue and word-of-mouth buzz.Sam Horn illustrates the POP! process with such topics as:* Idea Chemistry: The nine components that cause ideas to break out* Muse It or Lose It: Write down ideas as they come* Contra-Band: The power of saying something that flies in the face of current wisdom* The Jerry Maguire Rule: Five secrets to crafting a message that gets people at hello* The Eureka Moment: Why people love to discover the Next New Thing
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Details
- Bookseller
- ThriftBooks (US)
- Bookseller's Inventory #
- G0399533613I5N00
- Title
- Pop! : Create the Perfect Pitch, Title, and Tagline for Anything
- Author
- Sam Horn
- Format/Binding
- Paperback
- Book Condition
- Used - Acceptable
- Quantity Available
- 1
- ISBN 10
- 0399533613
- ISBN 13
- 9780399533617
- Publisher
- Penguin Publishing Group
- Place of Publication
- U.s.a.
- Date Published
- 2009
Terms of Sale
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- Acceptable
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- Jacket
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