PRODUCTION OF R. O. P. COLOR IN THE MILWAUKEE JOURNAL
by Anonymous
- Used
- Very Good
- Hardcover
- first
- Condition
- Very Good/Very Good
- Seller
-
mansfield, Missouri, United States
Payment Methods Accepted
About This Item
The Journal Company. Milwaukee., 1950 Book size about 9 by 11 inches with some 177 pages. Bound in illustrated red cloth. In the original dust wrapper with front cover price of $2.50. Wrapper enclosed in a removable clear plastic protector. Illustrated throughout with numerous drawings and photos, mostly in color. Story of the pioneer use of 'Run-Of-Press' color in the newspaper business as promoted by the Milwaukee Journal. Early use of color in newspaper advertising was expensive compared to the usual black/white and this book is about the Journal efforts to convince advertisers of its advantages. Book and wrapper with light wear. VERY GOOD/VERY GOOD. 1st Edition.. Hardcover. Very Good/Very Good.
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Details
- Bookseller
- the book scot (US)
- Bookseller's Inventory #
- 17116
- Title
- PRODUCTION OF R. O. P. COLOR IN THE MILWAUKEE JOURNAL
- Author
- Anonymous
- Format/Binding
- Hardcover
- Book Condition
- Used - Very Good
- Jacket Condition
- Very Good
- Quantity Available
- 1
- Edition
- 1st Edition.
- Publisher
- The Journal Company. Milwaukee.
- Date Published
- 1950
- Keywords
- NEWSPAPER COLOR, COLOR PRINTING, ROP RUN-OF-PRESS
- Bookseller catalogs
- Business;
Terms of Sale
the book scot
All books are guaranteed to be as described and are returnable for any reason if not satisfied. Books will be shipped by Media Mail or Priority Mail at your choice.
About the Seller
the book scot
Biblio member since 2006
mansfield, Missouri
About the book scot
I am a general line dealer with a specialty in books about Scotland and by Scots.
Glossary
Some terminology that may be used in this description includes:
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...