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Thank You for Arguing: What Cicero, Shakespeare and the Simpsons Can Teach Us About the Art of Persuasion

Thank You for Arguing: What Cicero, Shakespeare and the Simpsons Can Teach Us About the Art of Persuasion

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Thank You for Arguing: What Cicero, Shakespeare and the Simpsons Can Teach Us About the Art of Persuasion

by Heinrichs, Jay

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  • Paperback
Condition
Good
ISBN 10
014199407X
ISBN 13
9780141994079
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GORING BY SEA, West Sussex, United Kingdom
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About This Item

Paperback. Good.

Synopsis

Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets the book discloses include Cicero's three-step strategy for moving an audience to actionNas well as Honest Abe's Shameless Trick of lowering an audience's expectations by pretending to be unpolished. But it's also replete with contemporary techniques such as politicians' use of "code" language to appeal to specific groups and an eye-opening assortment of popular-culture dodges, including:The Eddie Haskell PloyEminem's Rules of DecorumThe Belushi ParadigmStalin's Timing SecretThe Yoda Technique Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today's most popular online language mavens, it's warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.From the Trade Paperback edition.

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Details

Bookseller
World of Books Ltd GB (GB)
Bookseller's Inventory #
GOR013709468
Title
Thank You for Arguing: What Cicero, Shakespeare and the Simpsons Can Teach Us About the Art of Persuasion
Author
Heinrichs, Jay
Format/Binding
Paperback
Book Condition
Used - Good
Quantity Available
1
ISBN 10
014199407X
ISBN 13
9780141994079

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World of Books Ltd

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GORING BY SEA, West Sussex

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