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Winning Decisions: Getting It Right the First Time

Winning Decisions: Getting It Right the First Time

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Winning Decisions: Getting It Right the First Time

by J. Edward Russo, Paul J.H. Schoemaker

  • Used
  • Very Good
  • Hardcover
Condition
Very Good
ISBN 10
0385502257
ISBN 13
9780385502252
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About This Item

Crown Business, 2001-12-26. Hardcover. Very Good. 1.2000 in x 9.3000 in x 6.4000 in.

Synopsis

J. EDWARD RUSSO, PH.D., is a Professor of Marketing and Behavior Science at Cornell University’s Johnson Graduate School of Management. He has served as an adviser to such companies as Boeing, Eli Lilly, General Motors, Harris Bank, and SmithKline Beecham. Russo is also actively involved in the study and application of leading-edge decision technologies to real-world problems and is a frequent speaker in executive decision programs. He is the co-author, with Paul Schoemaker, of Decision Traps . He lives with his family in Ithaca, New York. PAUL J. H. SCHOEMAKER, PH.D., is the founder and Chairman of Decision Strategies International and Research Director of the Mack Center for Technology and Innovation at the Wharton School. He has consulted with about a hundred organizations, including a two-year sabbatical with Royal Dutch/Shell’s scenario planning group in London. Schoemaker has been a professor at the University of Chicago and the Wharton School, and a frequent speaker in various executive programs, including those at Berkeley and Cedep at Insead. He lives with his family in Villanova, Pennsylvania.

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Details

Bookseller
Open Books US (US)
Bookseller's Inventory #
mon0000451721
Title
Winning Decisions: Getting It Right the First Time
Author
J. Edward Russo, Paul J.H. Schoemaker
Format/Binding
Hardcover
Book Condition
Used - Very Good
Quantity Available
1
ISBN 10
0385502257
ISBN 13
9780385502252
Publisher
Crown Business
Place of Publication
New York
Date Published
2001-12-26
Size
1.2000 in x 9.3000 in x 6.4000 i
Bookseller catalogs
Book;
X weight
1.3000 lb

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About the Seller

Open Books

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
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Chicago, Illinois

About Open Books

Open Books is a nonprofit bookstore in Chicago, IL, carrying all types of used books. All proceeds benefit book giveaways to those who lack access and literacy programming.

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