Kellogg On Branding In a Hyper-Connected World

by Tybout- Alice M

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Kellogg on Branding in a Hyper-Connected World

Kellogg on Branding in a Hyper-Connected World

by Alice M. Tybout

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New
Binding
Hardback
ISBN
9781119533184
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Southport, Merseyside, GBR
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Hardback. New. World-class branding for the interconnected modern marketplace Kellogg on Branding in a Hyper-Connected World offers authoritative guidance on building new brands, revitalizing existing brands, and managing brand portfolios in the rapidly-evolving modern marketplace. Integrating academic theories with practical experience, this book covers fundamental branding concepts, strategies, and effective implementation techniques as applied to today's… Read more about this item
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A$43.99
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Kellogg on Branding in a Hyper-Connected World

by Tybout, Alice M. [Editor]; Calkins, Tim [Editor];

Condition
Used - Good
Published
2019-03-19
Binding
Hardcover
ISBN
9781119533184
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1
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Franklin Lakes, New Jersey, USA
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$89.43

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Wiley, 2019-03-19. hardcover. Good. 6x1x9. Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Tracking
Item Price
A$89.43
No image available

Kellogg on Branding in a Hyper-Connected World

by Tybout, Alice M. [Editor]; Calkins, Tim [Editor];

Condition
New
Published
2019-03-19
Binding
Hardcover
ISBN
9781119533184
Quantity Available
1
Seller
Franklin Lakes, New Jersey, USA
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$128.22

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Description:
Wiley, 2019-03-19. hardcover. New. 6x1x9. New Textbook, Ships with Tracking
Item Price
A$128.22