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Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program Hardcover - 2012
by Arthur Middleton Hughes
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- Title Strategic Database Marketing 4e: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program
- Author Arthur Middleton Hughes
- Binding Hardcover
- Edition International Ed
- Pages 608
- Volumes 1
- Language ENG
- Publisher McGraw-Hill Companies
- Date 2012-01-13
- Illustrated Yes
- Features Dust Cover, Glossary, Illustrated, Index, Table of Contents
- ISBN 9780071773485 / 0071773487
- Weight 2.2 lbs (1.00 kg)
- Dimensions 9.1 x 6 x 2 in (23.11 x 15.24 x 5.08 cm)
- Library of Congress subjects Database marketing - Planning
- Library of Congress Catalog Number 2011036390
- Dewey Decimal Code 658.872
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Strategic Database Marketing
by Hughes Arthur Middleton Hughes
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