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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers Hardcover - 2012
by M. Ingwer
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- Title Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
- Author M. Ingwer
- Binding Hardcover
- Pages 235
- Volumes 1
- Language ENG
- Publisher Palgrave MacMillan
- Date 2012-07-16
- ISBN 9780230340275 / 023034027X
- Weight 1.05 lbs (0.48 kg)
- Dimensions 9.1 x 6.2 x 0.8 in (23.11 x 15.75 x 2.03 cm)
- Library of Congress subjects Consumer behavior, Consumer satisfaction
- Library of Congress Catalog Number 2011041705
- Dewey Decimal Code 658.834
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing : How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing : How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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New York: Palgrave Macmillan. Fine in Fine dust jacket. 2012. First Edition. Hardcover. 023034027X . Clean, pristine, gift quality! Fast shipping, with tracking number provided. ; 9.40 X 6.10 X 1 inches; 235 pages .
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing : How to Satisfy the 6 Core Emotional Needs of Your Customers
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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Hardback. New. With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then focuses each chapter on a specific emotional need.
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
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