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Qualitative Research Methods in Public Relations and Marketing Communications
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Qualitative Research Methods in Public Relations and Marketing Communications Hardcover - 2002 - 1st Edition

by Christine Daymon; Immy Holloway

First line

This chapter addresses the distinctiveness of qualitative research and the benefits it holds for exploring contemporary issues in public relations and marketing communications.

Details

  • Title Qualitative Research Methods in Public Relations and Marketing Communications
  • Author Christine Daymon; Immy Holloway
  • Binding Hardcover
  • Edition number 1st
  • Edition 1
  • Pages 304
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date February 8, 2002
  • Illustrated Yes
  • ISBN 9780415222730 / 0415222737
  • Weight 1.26 lbs (0.57 kg)
  • Dimensions 8.9 x 6.72 x 0.87 in (22.61 x 17.07 x 2.21 cm)
  • Library of Congress subjects Qualitative research, Marketing research - Methodology
  • Library of Congress Catalog Number 2001048321
  • Dewey Decimal Code 659.207

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Qualitative Research Methods in Public Relations and Marketing Communications
Stock Photo: Cover May Be Different

Qualitative Research Methods in Public Relations and Marketing Communications

by Holloway, Immy, Daymon, Christine

  • Used
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Used - Very Good
ISBN 10 / ISBN 13
9780415222730 / 0415222737
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Routledge. Used - Very Good. Ships from the UK. Used book that is in excellent condition. May show signs of wear or have minor defects.
Item Price
A$38.28
A$15.21 shipping to USA
Qualitative Research Methods in Public Relations and Marketing Communications
Stock Photo: Cover May Be Different

Qualitative Research Methods in Public Relations and Marketing Communications

by Christine Daymon, Immy Holloway

  • Used
  • Hardcover
  • first
Condition
Used - Good Condition
Edition
[ Edition: First ]
Binding
Hardcover
ISBN 10 / ISBN 13
9780415222730 / 0415222737
Quantity Available
1
Seller
Blacksburg, Virginia, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$71.64
A$6.46 shipping to USA

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Description:
[ Edition: First ]. Good Condition. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] Missing dust jacket Publisher: Routledge Pub Date: 1/1/2002 Binding: Hardcover Pages: 293
Item Price
A$71.64
A$6.46 shipping to USA