The Portable MBA Hardcover - 2010 - 5th Edition
by Kenneth M. Eades; Timothy M. Laseter; Ian Skurnik
From the rear cover
The PORTABLE MBA FIFTH EDITION
The most comprehensive and authoritative book of its kind, The Portable MBA, Fifth Edition gives you a complete business school curriculum in one convenient volume. Covering everything from the basics to the latest cutting-edge topics, this fully updated edition features leading content from faculty of the prestigious Darden School at the University of Virginia.
Continuing in the well-established tradition of the bestselling Portable MBA series, The Portable MBA, Fifth Edition offers the core essentials of any business education, including accounting, finance, marketing, economics, leadership, ethics, strategy, and more. With 50 percent new material added, this Fifth Edition also examines key new topics like emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice. Numerous case studies, real-world examples, and Web-based exercises make this the most interactive Portable MBA ever.
Whether you're a small business owner or you work for a multinational corporation, The Portable MBA, Fifth Edition delivers as a one-stop reference on the knowledge, insights, and practices you need to succeed in today's business world.
From the jacket flap
The PORTABLE MBA FIFTH EDITION
The most comprehensive and authoritative book of its kind, The Portable MBA, Fifth Edition gives you a complete business school curriculum in one convenient volume. Covering everything from the basics to the latest cutting-edge topics, this fully updated edition features leading content from faculty of the prestigious Darden School at the University of Virginia.
Continuing in the well-established tradition of the bestselling Portable MBA series, The Portable MBA, Fifth Edition offers the core essentials of any business education, including accounting, finance, marketing, economics, leadership, ethics, strategy, and more. With 50 percent new material added, this Fifth Edition also examines key new topics like emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice. Numerous case studies, real-world examples, and Web-based exercises make this the most interactive Portable MBA ever.
Whether you're a small business owner or you work for a multinational corporation, The Portable MBA, Fifth Edition delivers as a one-stop reference on the knowledge, insights, and practices you need to succeed in today's business world.
Details
- Title The Portable MBA
- Author Kenneth M. Eades; Timothy M. Laseter; Ian Skurnik
- Binding Hardcover
- Edition number 5th
- Edition 5
- Pages 384
- Volumes 1
- Language ENG
- Publisher Wiley, Hoboken,NJ
- Date 2010-05-03
- Features Bibliography, Dust Cover, Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470481295 / 0470481293
- Weight 1.83 lbs (0.83 kg)
- Dimensions 10.18 x 7.38 x 1.23 in (25.86 x 18.75 x 3.12 cm)
- Library of Congress subjects Management, Personnel management
- Library of Congress Catalog Number 2009049299
- Dewey Decimal Code 658
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