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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change Paperback - 2002

by Seth Godin

Bestselling author and marketing guru Godin zooms forward with this revolutionary new way to manage companies and thrive during times of change.


First line

IT'S 3:00 A.M., AND IT'S HOT. I can't sleep.

Details

  • Title Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
  • Author Seth Godin
  • Binding Paperback
  • Edition Reprint
  • Pages 288
  • Volumes 1
  • Language ENG
  • Publisher Free Press
  • Date 2002-12-03
  • Illustrated Yes
  • Features Glossary, Illustrated, Index, Table of Contents
  • ISBN 9780743233385 / 0743233387
  • Weight 0.82 lbs (0.37 kg)
  • Dimensions 8.74 x 5.19 x 0.69 in (22.20 x 13.18 x 1.75 cm)
  • Library of Congress subjects Success in business, Management
  • Dewey Decimal Code 658.406

About the author

Seth Godin is an entrepreneur, speaker, and the bestselling author of a number of business books, including E-Marketing--the first book ever published on how to do business online--as well as Permission Marketing, This is Marketing, The Practice, and The Song of Significance.
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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change

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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change

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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change

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Survival Is Not Enough : Why Smart Companies Abandon Worry and Embrace Change

by Godin, Seth

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by Godin, Seth

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