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Full Price: Competing on Value in the New Economy
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Full Price: Competing on Value in the New Economy Hardcover - 2000

by Thomas J. Winninger


From the publisher

Enormous challenges face every business intending to compete in the new economy. To truly succeed, businesses need to stop competing on price in order to watch their profits soar. Meeting the highest needs of a business' premium customers, according to master business strategist Thomas J Winninger, is the secret. Winninger encourages companies to ask, What is my best customer really buying from me?. In Full Price, businesses can learn how to put Winninger's proven strategies to work to: * Define the essence of the business, the one thing that is the company's prime advantage * Communicate the tangible value of the product or service to get full price * Benchmark the uniqueness based on the differences * Anticipate the changing needs of the premium customers

Details

  • Title Full Price: Competing on Value in the New Economy
  • Author Thomas J. Winninger
  • Binding Hardcover
  • Edition First Printing
  • Pages 198
  • Volumes 1
  • Language ENG
  • Publisher Dearborn Trade, Chicago, IL, U.S.A.
  • Date 2000-09
  • ISBN 9780793139545 / 0793139546
  • Weight 1.11 lbs (0.50 kg)
  • Dimensions 9.17 x 6.2 x 0.82 in (23.29 x 15.75 x 2.08 cm)
  • Library of Congress Catalog Number 00009401
  • Dewey Decimal Code 658.816
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Full Price : Competing on Value in the New Economy
Stock Photo: Cover May Be Different

Full Price : Competing on Value in the New Economy

by Winninger, Thomas J

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Full Price : Competing on Value in the New Economy
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Full Price : Competing on Value in the New Economy

by Winninger, Thomas J

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Full Price: Competing on Value in the New Economy
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Full Price: Competing on Value in the New Economy
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Full Price: Competing on Value in the New Economy

by Thomas J. Winninger

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Full Price: Competing on Value in the New Economy
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Full Price: Competing on Value in the New Economy

by Thomas J. Winninger

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Full Price:  Competing on Value in the New Economy

Full Price: Competing on Value in the New Economy

by Winninger, Thomas J.

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Chicago: Dearborn Trade, A Kaplan Professional Company, 2000 WYSIWYG pricing--no added shipping charge for standard shipping within USA. Inscribed by author on recto of ffep. Black boards, gilt titles on spine, xvi, 198 pp, notes, index. Author's inscription (signed "Thom") on ffep. DJ in Brodart archival cover. Shipping weight 2 lb. (International 1 lb., 12 oz.). First Edition. . Fine/Fine. 23 X 15½ cm.
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Full Price: Competing on Value in the New Economy
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Full Price: Competing on Value in the New Economy

by Winninger, Thomas J

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ISBN 10 / ISBN 13
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Dearborn Trade Pub, 2000-09-01. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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