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Alignment: Using the Balanced Scorecard to Create Corporate Synergies

Alignment: Using the Balanced Scorecard to Create Corporate Synergies

Alignment: Using the Balanced Scorecard to Create Corporate Synergies
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Alignment: Using the Balanced Scorecard to Create Corporate Synergies Hardback - 2006

by Robert S. Kaplan and David P. Norton

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The creators of the Balanced Scorecard apply their proven approach to corporate level strategy and offer a framework for aligning all of a company's individual business units with the organizations' overall strategy to ensure optimal business performance.

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Harvard Business Press, 2006. Hardcover. New.
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Details

  • Title Alignment: Using the Balanced Scorecard to Create Corporate Synergies
  • Author Robert S. Kaplan and David P. Norton
  • Binding Hardback
  • Edition 1st Edition
  • Condition New
  • Pages 320
  • Volumes 1
  • Language ENG
  • Publisher Harvard Business Press, New Delhi
  • Publication date 2006
  • Features Dust Cover, Index, Table of Contents
  • Bookseller's Inventory # Manohar-9781591396901
  • ISBN 9781591396901 / 1591396905
  • Weight 1.44 lbs (0.65 kg)
  • Dimensions 9.42 x 7.1 x 1.16 in (23.93 x 18.03 x 2.95 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Organizational effectiveness, Industrial management
  • Library of Congress Catalogue Number 2005030504
  • Dewey Decimal Code 658.401
  • Quantity available 10

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From the publisher

Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.

Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corporate-level strategy, revealing how highly successful enterprises achieve powerful synergies by explicitly defining corporate headquarters' role in setting, coordinating, and overseeing organizational strategy.

Based on extensive field research in organizations worldwide, Alignment shows how companies can build an enterprise-level Strategy Map and Balanced Scorecard that clearly articulate the "enterprise value proposition" how the enterprise creates value above that achieved by individual business units operating alone. The book provides case studies, actionable frameworks, and sample scorecards that show how to align business and support units, boards of directors, and external partners with the corporate strategy and create a governance process that will ensure that alignment is sustained.

The next breakthrough in strategy execution from the field's premier thinkers, Alignment shows how today's companies can unlock unrealized value from enterprise synergies.

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Citations

  • Reference and Research Bk News, 08/01/2006, Page 119

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