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The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas

The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas

The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas
Stock photo: cover may vary

The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas Hardback - 2007

by Adair, John

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  • Hardback

Description

Kogan Page, 2007. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780749447991
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Summary

The importance of creative thinking cannot be overemphasized. Developing the ability to come up with new ideas can help businesses gain a competitive advantage over their rivals and can also be rewarding for the individual. The Art of Creative Thinking shows you practical ways to become a more creative thinker. Each succinct chapter is built around one core idea, which is then developed and illustrated. The Art of Creative Thinking shows you how to: Develop your understanding of the creative process; Overcome barriers to creating new i; Broaden your vision; Build on new ideas; Develop a creative attitude; Become more confident as a creative thinker.

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From the publisher

New ideas help businesses gain an advantage over their rivals. Employees who generate these new ideas -- who practice the art of creative thinking -- are one of a company's greatest assets. The Art of Creative Thinking shows the reader practical ways of becoming a more creative thinker. Each succinct chapter is built around one core idea which is then developed and illustrated. End-of-chapter key points summarize the main points. The Art of Creative Thinking shows you how to: develop your understanding of the creative process; overcome barriers to creating new ideas; broaden your vision; build on new ideas; develop a creative attitude; become more confident as a creative thinker.
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