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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas

The Art of Woo: Using Strategic Persuasion to Sell Your Ideas

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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas

by Shell, G. Richard; Moussa, Mario

  • Used
  • Good
  • Paperback
Condition
Good
ISBN 10
0143114042
ISBN 13
9780143114048
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About This Item

Penguin Books, 2008-12-30. Paperback. Good. 5x0x8.

Synopsis

G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General Electric to organizations like the World Bank and even the FBI's hostage rescue training program. In The Art of Woo , they present their systematic, four- step process for winning over even the toughest bosses and most skeptical colleagues. Beginning with two powerful self-assessments to help readers find their "Woo IQ,"they show how relationship-based persuasion works to open hearts and minds.

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Details

Bookseller
Your Online Bookstore US (US)
Bookseller's Inventory #
0143114042-3-24385831
Title
The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
Author
Shell, G. Richard; Moussa, Mario
Format/Binding
Paperback
Book Condition
Used - Good
Quantity Available
2
ISBN 10
0143114042
ISBN 13
9780143114048
Publisher
Penguin Books
Place of Publication
U.s.a.
Date Published
2008-12-30
Size
5x0x8
X weight
10 oz

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About the Seller

Your Online Bookstore

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2012
Houston, Texas
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