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The Back of the Napkin (Expanded Edition): Solving Problems and Selling Ideas with Pictures
by Roam, Dan
- Used
- Very Good
- Paperback
- Condition
- Very Good
- ISBN 10
- 1591842697
- ISBN 13
- 9781591842699
- Seller
-
Tequesta, Florida, United States
Payment Methods Accepted
About This Item
Portfolio, 2013-02-25. paperback. Very Good. 7x0x7. This Book is in Very Good condition.All items ship within 24 hours. Packaging is 100% Recyclable. Most items purchased from Charitable organizations. A portion of each sale is also donated to a monthly charity, check your package for this months charity. Reuse-Recycle-Rebook!
Synopsis
A bold new way to tackle tough business problems—even if you draw like a second graderWhen Herb Kelleher was brainstorming about how to beat the traditional hub-and-spoke airlines, he grabbed a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers.Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help crystallize ideas, think outside the box, and communicate in a way that people simply "get". In this book Dan Roam argues that everyone is born with a talent for visual thinking, even those who swear they can't draw.Drawing on twenty years of visual problem solving combined with the recent discoveries of vision science, this book shows anyone how to clarify a problem or sell an idea by visually breaking it down using a simple set of visual thinking tools – tools that take advantage of everyone's innate ability to look, see, imagine, and show.THE BACK OF THE NAPKIN proves that thinking with pictures can help anyone discover and develop new ideas, solve problems in unexpected ways, and dramatically improve their ability to share their insights. This book will help readers literally see the world in a new way.
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Details
- Bookseller
- Rebooksellers
(US)
- Bookseller's Inventory #
- 2303P-879A-1302A
- Title
- The Back of the Napkin (Expanded Edition): Solving Problems and Selling Ideas with Pictures
- Author
- Roam, Dan
- Format/Binding
- Paperback
- Book Condition
- Used - Very Good
- Quantity Available
- 1
- ISBN 10
- 1591842697
- ISBN 13
- 9781591842699
- Publisher
- Portfolio
- Date Published
- 2013-02-25
- Size
- 7x0x7
- X weight
- 16 oz
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About the Seller
Rebooksellers
Biblio member since 2013
Tequesta, Florida
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We are a small independent bookseller selling many types of books with a passion for first editions. All of our inventory is purchased from charitable organizations and thanks to your purchases we can continue to support them.
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