The Fight for Truth in Advertising: A Story of What Business Has Done and Is Doing to Establish and Maintain Accuracy and Fair Play in Advertising and Selling for the Public's Protection
by Kenner, H. J
- Used
- very good
- Hardcover
- first
- Condition
- Very Good/Good
- Seller
-
Portland, Oregon, United States
Item Price
A$232.41
Payment Methods Accepted
About This Item
New York: Round Table Press, Inc., 1936. First Edition. Hardcover. Very Good/Good. Cloth in DJ; 298pp; DJ chipped, age-toned & protected by mylar sleeve, boards square, clean & bright, bookplate from American Advertising Museum Library to FFEP, pages age-toned, text unmarked, binding is tight, VG/Good condition. Vintage account of the fight for truth in advertising sponsored by the Advertising Federation of America and written by the director of the Better Business Bureau of New York City, and marking the 25th anniversary of advertising's campaign for self-discipline and self-correction. Introduction by Joseph H. Appel.
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Details
- Bookseller
- Book Happy Booksellers (US)
- Bookseller's Inventory #
- 015237
- Title
- The Fight for Truth in Advertising: A Story of What Business Has Done and Is Doing to Establish and Maintain Accuracy and Fair Play in Advertising and Selling for the Public's Protection
- Author
- Kenner, H. J
- Format/Binding
- Hardcover
- Book Condition
- Used - Very Good
- Jacket Condition
- Good
- Quantity Available
- 1
- Edition
- First Edition
- Publisher
- Round Table Press, Inc.
- Place of Publication
- New York
- Date Published
- 1936
- Weight
- 0.00 lbs
- Keywords
- business sales advertising ethics advertisements selling marketing
- Bookseller catalogs
- Business;
Terms of Sale
Book Happy Booksellers
Items may be returned within two weeks of receipt if not as described.
About the Seller
Book Happy Booksellers
Biblio member since 2003
Portland, Oregon
About Book Happy Booksellers
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Glossary
Some terminology that may be used in this description includes:
- Tight
- Used to mean that the binding of a book has not been overly loosened by frequent use.
- FFEP
- A common abbreviation for Front Free End Paper. Generally, it is the first page of a book and is part of a single sheet that...
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
- Bookplate
- Highly sought after by some collectors, a book plate is an inscribed or decorative device that identifies the owner, or former...
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
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