Guerrilla marketing: Secrets for making big profits from your small business
by Levinson, Jay Conrad
- New
- Hardcover
- first
- Condition
- New/New
- ISBN 10
- 0395353505
- ISBN 13
- 9780395353509
- Seller
-
Highland Park, Illinois, United States
Payment Methods Accepted
About This Item
Synopsis
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionalized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely revised and expanded third edition, Levinson offers a new arsenal of weaponry for small-business success in the next century. Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for putting other new technologies to work, programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees, this book will be the entrepreneur's marketing bible in the twenty-first century.
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Details
- Bookseller
- CMSRAREBOOKS (US)
- Bookseller's Inventory #
- ABE-1674852089515
- Title
- Guerrilla marketing: Secrets for making big profits from your small business
- Author
- Levinson, Jay Conrad
- Format/Binding
- Hardcover
- Book Condition
- New
- Jacket Condition
- New
- Quantity Available
- 1
- Edition
- 1st Edition.
- ISBN 10
- 0395353505
- ISBN 13
- 9780395353509
- Publisher
- Houghton Mifflin
- Place of Publication
- New York, Ny, U.s.a.
- Date Published
- 1984
Terms of Sale
CMSRAREBOOKS
About the Seller
CMSRAREBOOKS
About CMSRAREBOOKS
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...