Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms, Third Edition
by Art Weinstein
- New
- Paperback
- Condition
- New
- ISBN 10
- 0789021579
- ISBN 13
- 9780789021571
- Seller
-
Southport, Merseyside, United Kingdom
Payment Methods Accepted
About This Item
Paperback / softback. New. This is a practical how-to guide to what market leaders already know about defining, segmenting and targeting business markets: how to assess customers needs; how to gauge the competition; and how to maximise corporate resources.
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Details
- Bookseller
- The Saint Bookstore (GB)
- Bookseller's Inventory #
- A9780789021571
- Title
- Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms, Third Edition
- Author
- Art Weinstein
- Format/Binding
- Paperback / softback
- Book Condition
- New
- Quantity Available
- 1
- Binding
- Paperback
- ISBN 10
- 0789021579
- ISBN 13
- 9780789021571
- Publisher
- Haworth Press
- Place of Publication
- Binghamton, Ny, U.s.a.
- This edition first published
- April 2004
Terms of Sale
The Saint Bookstore
Refunds or Returns: A full refund of the price paid will be given if returned within 30 days in undamaged condition. If the product is faulty, we may send a replacement.
About the Seller
The Saint Bookstore
Biblio member since 2018
Southport, Merseyside
About The Saint Bookstore
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Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...