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How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (The McGraw-Hill Professional Education Series) Paperback - 2005 - 1st Edition
by Stettinius, Wallace; Wood, D. Robley; Doyle, Jacqueline; Colley, John
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- Paperback
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Details
- Title How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (The McGraw-Hill Professional Education Series)
- Author Stettinius, Wallace; Wood, D. Robley; Doyle, Jacqueline; Colley, John
- Binding Paperback
- Edition number 1st
- Edition 1
- Condition New
- Pages 64
- Volumes 1
- Language ENG
- Publisher McGraw-Hill Education
- Publication date 2005-06-14
- Features Price on Product - Canadian, Table of Contents
- Bookseller's Inventory # Q-007145604X
- ISBN 9780071456043 / 007145604X
- Weight 0.3 lbs (0.14 kg)
- Dimensions 8.7 x 5.8 x 0.2 in (22.10 x 14.73 x 0.51 cm)
- Category Business / Economics / Finance
- Library of Congress subjects Strategic planning, Business planning
- Library of Congress Catalogue Number 2004030256
- Dewey Decimal Code 658.401
- Quantity available 1
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From the publisher
From the rear cover
How to Plan and Execute Strategy provides you with 24 practical steps for devising, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook tells you what you need to do to:
* Define your businesses * Understand your opportunities and threats * Set feasible goals and objectives * Create the strategies to achieve your objectives * Identify and set priorities * Write your business plan * Communicate the strategy and obtain commitment * Integrate across functions * Monitor results, evaluate, and react
Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when that marketplace changes. How to Plan and Execute Strategy outlines a field-proven framework you can follow to design and implement such a strategy and strengthen your organization's competitive advantage while ensuring buy-in and implementation by every worker, at every level.
