Home BookHolders Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth by Thomas Anderson (ISBN: 9780442025175)

Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth

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Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth Paperback - 1997

Name: Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth
Price: 18.32 AUD
Availability: InStock
Author: Thomas Anderson
ISBN: 9780442025175

by Thomas Anderson

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Title Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth
Author Thomas Anderson
Binding Paperback
Edition [ Edition: first
Condition Used - Good
Pages 354
Volumes 1
Language ENG
Publisher Van Nostrand Reinhold Company, Florence, KY
Publication date April 1997
Illustrated Yes
Bookseller's Inventory # 6898301
ISBN 9780442025175 / 0442025173
Weight 1.07 lbs (0.49 kg)
Dimensions 9.07 x 6.05 x 0.99 in (23.04 x 15.37 x 2.51 cm)
Category Computers - Languages / Programming
Library of Congress subjects Internet programming, Web sites - Design
Library of Congress Catalogue Number 97-14574
Dewey Decimal Code 650.028

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From the publisher

The first and only book to focus on real-world business applications of Java, the programming language that is now vaulting the Internet to the next level of commercial functionality. Other books explain how this powerful programming language works; this book shows how to use Java to make money. In-depth case studies show how large and small companies have used Java to create dramatic new tools for linking customers, staff members, and distributors. It also explains a wide range of Java-based research, transaction-processing, and interactive communications functions that build sales and save money.

Java for Business offers front-line experience from companies as diverse as Netscape, Hoffman La Roche, Virtual Vineyards, Home Account Network, Mitsubishi, Corel, and Natural Roaster -- as well as from the company whose programmer invented Java, Sun Microsystems.

Business managers, webmasters, and senior executives responsible for strategic decisions will learn:
-- What Java-based applications can do
-- Common problems and how to solve them
-- What customers and staff like (and dislike) about new Java tools
-- Hard-headed analysis of costs and financial results.

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