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Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth

Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth

Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth
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Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth Softcover - 1997

by Anderson, Thomas

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Description

Van Nostrand Reinhold, Florence, KY, 1997. Softcover. As New. Light shelf wear. Quantity Available: 1. Category: Computers & Internet; ISBN: 0442025173. ISBN/EAN: 9780442025175. Pictures of this item not already displayed here available upon request. Inventory No: ABE458297632. . 9780442025175
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Details

  • Title Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth
  • Author Anderson, Thomas
  • Binding Paperback
  • Edition [ Edition: first
  • Condition New
  • Pages 354
  • Volumes 1
  • Language ENG
  • Publisher Van Nostrand Reinhold, Florence, KY
  • Publication date 1997
  • Illustrated Yes
  • Bookseller's Inventory # ABE458297632
  • ISBN 9780442025175 / 0442025173
  • Weight 1.07 lbs (0.49 kg)
  • Dimensions 9.07 x 6.05 x 0.99 in (23.04 x 15.37 x 2.51 cm)
  • Category Computers - Languages / Programming
  • Library of Congress subjects Internet programming, Web sites - Design
  • Library of Congress Catalogue Number 97-14574
  • Dewey Decimal Code 650.028
  • Quantity available 1

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Reader reviews for Java for Business: Using Java to Win Customers, Cut Costs, and Drive Growth

From the publisher

The first and only book to focus on real-world business applications of Java, the programming language that is now vaulting the Internet to the next level of commercial functionality. Other books explain how this powerful programming language works; this book shows how to use Java to make money. In-depth case studies show how large and small companies have used Java to create dramatic new tools for linking customers, staff members, and distributors. It also explains a wide range of Java-based research, transaction-processing, and interactive communications functions that build sales and save money.

Java for Business offers front-line experience from companies as diverse as Netscape, Hoffman La Roche, Virtual Vineyards, Home Account Network, Mitsubishi, Corel, and Natural Roaster -- as well as from the company whose programmer invented Java, Sun Microsystems.

Business managers, webmasters, and senior executives responsible for strategic decisions will learn:
-- What Java-based applications can do
-- Common problems and how to solve them
-- What customers and staff like (and dislike) about new Java tools
-- Hard-headed analysis of costs and financial results.

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