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Marketing Real People Real Choices 9th Edition. DIGITAL VERSION

Marketing Real People Real Choices 9th Edition. DIGITAL VERSION

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Marketing Real People Real Choices 9th Edition. DIGITAL VERSION

by Michael Solomon, Greg Marshall, Elnora Stuart

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About This Item

Real people making real choices

Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies everyday. Timely, relevant, and dynamic, this reader-friendly text shows readers how marketing concepts are implemented, and what they really mean in the marketplace. The 9th Edition presents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps readers actively learn and retain chapter content, so they know what's happening in the world of marketing today.

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Bookseller
BestBookDealsRus US (US)
Bookseller's Inventory #
BBLM90806
Title
Marketing Real People Real Choices 9th Edition. DIGITAL VERSION
Author
Michael Solomon, Greg Marshall, Elnora Stuart
Format/Binding
DIGITAL VERSION
Book Condition
New
Quantity Available
1
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0.00 lbs
Keywords
Marketing Real People Real Choices 9th Edition, Michael Solomon, Greg Marshall, Elnora Stuart, marketing real people real choices 9th

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