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Multimedia Learning

Multimedia Learning

Multimedia Learning
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Multimedia Learning Paperback - 2009 - 2nd Edition

by Mayer, Richard E

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Description

Cambridge University Press. Used - Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Details

  • Title Multimedia Learning
  • Author Mayer, Richard E
  • Binding Paperback
  • Edition number 2nd
  • Edition 2
  • Condition Used - Very good
  • Pages 320
  • Volumes 1
  • Language ENG
  • Publisher Cambridge University Press, USA
  • Publication date 2009-01
  • Illustrated Yes
  • Bookseller's Inventory # 8607715-6
  • ISBN 9780521735353 / 0521735351
  • Weight 0.95 lbs (0.43 kg)
  • Dimensions 9 x 5.9 x 0.7 in (22.86 x 14.99 x 1.78 cm)
  • Category Computers - Other Applications
  • Library of Congress subjects Computer-assisted instruction, Interactive multimedia
  • Library of Congress Catalogue Number 2008021185
  • Dewey Decimal Code 371.334
  • Quantity available 2

About Better World Books Indiana, United States

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Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised over $35 million for libraries and literacy, donated over 38 million books, and reused or recycled more than 475 million books.

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Reader reviews for Multimedia Learning

From the publisher

For hundreds of years verbal messages such as lectures and printed lessons have been the primary means of explaining ideas to learners. Although verbal learning offers a powerful tool, this book explores ways of going beyond the purely verbal. Recent advances in graphics technology and information technology have prompted new efforts to understand the potential of multimedia learning as a means of promoting human understanding. In Multimedia Learning, Second Edition, Richard E. Mayer examines whether people learn more deeply when ideas are expressed in words and pictures rather than in words alone. He reviews 12 principles of instructional design that are based on experimental research studies and grounded in a theory of how people learn from words and pictures. The result is what Mayer calls the cognitive theory of multimedia learning, a theory first developed in the first edition of Multimedia Learning and further developed in The Cambridge Handbook of Multimedia Learning.
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