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SCENARIOS: THE ART OF STRATEGIC CONVERSATION

SCENARIOS: THE ART OF STRATEGIC CONVERSATION

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SCENARIOS: THE ART OF STRATEGIC CONVERSATION

by Kees Van Der Heijden

  • Used
  • Hardcover
  • first
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About This Item

New York: John Wiley & Sons. 2002. First Edition; Ninth Printing. Hardcover. Very Good+ in a Near Fine dust jacket. Owner name on FEP. .

Synopsis

Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. Now, Kees van der Heijden brings his bestseller up to date, following up on his original case studies and adding significant new material. The Second Edition changes focus slightly by providing more in-depth analysis and application of the concept of the 'strategic conversation'. While maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accessible, and in doing so gives you the tools you need to set out and negotiate a successful future course for your organization in the face of significant uncertainty.

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Details

Bookseller
Rare Book Cellar US (US)
Bookseller's Inventory #
175319
Title
SCENARIOS: THE ART OF STRATEGIC CONVERSATION
Author
Kees Van Der Heijden
Format/Binding
Hardcover
Book Condition
Used
Edition
First Edition; Ninth Printing
Publisher
John Wiley & Sons
Place of Publication
New York
Date Published
2002

Terms of Sale

Rare Book Cellar

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About the Seller

Rare Book Cellar

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Biblio member since 2003
Pomona, New York

Glossary

Some terminology that may be used in this description includes:

Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
Fine
A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
Good+
A term used to denote a condition a slight grade better than Good.

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