Stock photo: cover may vary
Search Engine Optimization For Dummies, Second Edition Paperback - 2006
by Kent, Peter
- Used
A$12.49
A$5.74
Delivery within USA
Standard delivery: 5 to 9 days
More delivery options
Standard delivery: 5 to 9 days
Ships from Wonder Book (Maryland, United States)
Details
- Title Search Engine Optimization For Dummies, Second Edition
- Author Kent, Peter
- Binding Paperback
- Edition U. S. EDITION
- Condition Used - Very good
- Pages 382
- Volumes 1
- Language ENG
- Publisher For Dummies
- Publication date May 8, 2006
- Illustrated Yes
- Bookseller's Inventory # D07P-00930
- ISBN 9780471979982 / 0471979988
- Weight 1.3 lbs (0.59 kg)
- Dimensions 9.14 x 7.36 x 0.89 in (23.22 x 18.69 x 2.26 cm)
- Category Computer - Internet
- Library of Congress subjects Internet searching, Web search engines
- Library of Congress Catalogue Number 2006921155
- Dewey Decimal Code 025.04
About Wonder Book Maryland, United States
Biblio member since 2003
With 3 stores less than 1 hour outside the DC/Metropolitan area (1 in Gaithersburg, 1 in Frederick and 1 in Hagerstown, MD), we have the largest selection of books in the tri-state area. Wonder Book and Video has been in business since 1980 and online since 1997. We have over 1 Million books for sale on our website and another 1 Million books for sale in our 3 locations. We have a very active online inventory and as such, we can receive multiple orders for the same item. We fill those orders on a first come first serve basis, but will refund promptly any items that are out of stock. Since 1980 it has always been about the books. ALL kinds of books from 95 cent children\'s paperbacks to five figure rare and collectibles. A merging of the old and new is where we started, and it is where we are today. Our retail stores have always been places where a reader can rush in looking for a title needed for a term paper that is due the next day, or where bibliophiles can get lost \"in the stacks\" for as long as they wish. In 2002 USAToday recognized us as \"1 of 10 Great Old Bookstores\", and we have been featured in numerous other newspaper and TV stories including Washington Post and CSpan.
RETURNS are cheerfully accepted up to 30 days. We ship out within 1-2 business days and U.S. Standard Shipments usually arrive within 6-9 business days, Priority 3-6.
Summary
"If we build it, they will come." Unfortunately, in the field of Web sites, that's an unfulfilled dream. Having a Web site does not automatically guarantee having traffic, even if you register the site with appropriate search engines. Whether you're an e-tailer who wants customers, a business that wants clients, or an organization that wants to get your message out, Search Engine Optimization For Dummies explains the rules of the game with information on: Spiders--not the yucky kind, but the software that grabs Web pages, and then,,reads and indexes the information Search indexes or engines, search directories, non-spidered indexes, and pay-per-click systems The eight search systems you really need to impress and how to get your pages into them Keywords and how to choose them strategically and use them often Submitting to the directories, including the biggies (Yahoo! Directory and the Open Director Project) and second-tier directories Using shopping directories for e-commerce sites, complete with a list of nine popular ones and CPCs (cost per click) for various types of merchandise on various sites Written by Peter Kent, e-commerce consultant, popular speaker, and critically-acclaimed author, Search Engine Optimization For Dummies helps you build a search engine- friendly site (or fix an existing site) and build traffic, showing you how to: Use effective Web site structure and text, including filenames, directory structure, title tags, descriptive meta tags, keyword meta tags, and an HTML navigation system, Avoid things search engines avoid, such as frames, invisible navigation systems, including those created with Java applets, Java Scripts and Macromedia Flash, cluttered sites overloaded with HTML unrelated to content, and more Bulk up your site with content--original or recycled Use specialized search systems to attract valuable, highly targeted traffic Use link popularity to boost your position and your PageRank Complete with a tear-out cheat sheet and information about Web sites you may want to hit for even more information, Search Engine Optimization For Dummies will help you make the Web site hit list.
Reader reviews for Search Engine Optimization For Dummies, Second Edition
Write a review for this book
Important Terms and Guidelines
- Please focus on the book’s content and context. Also, add any personal comments as to how you enjoyed the book. Substantiate your likes and dislikes. You may make comparisons to other books.
- Reviews must be at least 140 characters in length.
- Please do not reveal critical plot elements.
- This is not a help line. Contact customer support if you need help.
Your review must not include:
- Obscenities, discriminatory language, or other insulting language not suitable for public domain
- Advertisements, “spam” content, or references to other products, offers or websites.
- Email addresses, URLs, phone numbers, physical addresses or other contact information.
- Overly critical comments about other reviews or reviewers
- Time-sensitive material (i.e. promotional tours, seminars, lectures, etc.)
- Availability, price, or alternative ordering/shipping information
From the publisher
First line
You've got a problem.
