Consumer Behavior

by Kanuk, Leon Schiffman; Leslie

For undergraduate and graduate consumer behavior courses. The text that set the standard for consumer behavior study. Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies. The tenth edition captures the impact of new media on consumer behavior and focuses on the marketer’s ability to learn more about customers’ purchases in order to implement a strategy with greater precision.

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Consumer Behavior

Consumer Behavior

by Leslie Kanuk; Leon Schiffman

Condition
Used - Very Good
Published
2009
Binding
Hardcover
ISBN
9780135053010
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Prentice Hall PTR, 2009. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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A$10.38
Consumer Behavior

Consumer Behavior

by Leslie Kanuk; Leon Schiffman

Condition
Used - Good
Published
2009
Binding
Hardcover
ISBN
9780135053010
Quantity Available
1
Seller
Seattle, Washington, USA
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
A$10.38

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Description:
Prentice Hall PTR, 2009. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
A$10.38
Consumer Behavior

Consumer Behavior

by Schiffman, Leon G.; Kanuk, Leslie Lazar

Condition
Used - Acceptable
Published
2009
Binding
Hardcover
ISBN
9780135053010
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Seattle, Washington, USA
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Prentice Hall, 2009. Hardcover. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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A$10.38
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Consumer Behavior

by Kanuk, Leslie, Schiffman, Leon

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ISBN
9780135053010
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Pearson Education, Limited. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Consumer Behavior : Global Edition

by Kanuk, Leslie, Schiffman, Leon

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International Edition
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ISBN
9780137006700
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Pearson Education, Limited. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Consumer Behavior

by Schiffman, Leon G., Kanuk, Leslie Lazar

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Used - Very Good
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9780131869608
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Pearson Education, Limited. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Consumer Behavior: United States Edition

by Schiffman, Leon/ Kanuk, Leslie

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New
Published
2009
Binding
Hardcover
ISBN
9780135053010
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Prentice Hall, 2009. Hardcover. New. 10 edition. 518 pages. 11.50x9.00x1.25 inches.
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A$207.22