How To Write a Marketing Plan
by Westwood, John
Fully updated and packed with exercises to help the reader produce sections of their own marketing plan, this comprehensive workbook looks at all the essential stages, including: carrying out a marketing audit; setting objectives and the strategies to achieve them; devising budgets; writing and implementing the plan. How to Write a Marketing Plan is ideal as an individual study guide for group marketing planning exercises, as well as being a useful resource for marketing courses.
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How to Write a Marketing Plan: Carry Out a Marketing Audit; Establish Objectives and Strategies; Create an Effective Plan (Sunday Times Creating Success)
by John Westwood
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How to Write a Marketing Plan (Creating Success, 63)
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Aliens From Space
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How to Write a Marketing Plan
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How to Write a Marketing Plan (Sunday Times Creating Success) [???????] Westwood, John
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How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
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HOW TO WRITE A MARKETING PLAN
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How to Write a Marketing Plan (Creating Success)
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How to Write a Marketing Plan (Creating Success, 70)
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How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals: 4 (Creating Success)
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How to Write a Marketing Plan (Creating Success, 23)
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How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals (Creating Success, 152)
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How to Write a Marketing Plan (Creating Success)
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How to Write a Marketing Plan
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